JioStar Q1 Revenue Rises 14% as IPL, JioHotstar Drive Growth

JioStar, the media and entertainment business of Reliance Industries, reported a strong performance for the June quarter, with operating revenue rising 14% year-on-year to ₹10,946 crore, driven by higher subscription income, digital advertising growth and strong viewership during the Indian Premier League (IPL) 2026.

The company posted operating EBITDA of ₹933 crore, up 30.7% from a year earlier, while profit before tax increased 14% to ₹667 crore.

JioStar said JioHotstar recorded its highest-ever average monthly active user (MAU) base of 530 million during the quarter, supported by continued engagement across sports and entertainment content.

Entertainment watch time on the platform grew 16% year-on-year, while the company's short-form video platform Tadka crossed 100 million active users within two months of launch. Average daily watch time per viewer on Tadka increased five-fold since its debut.

IPL Boost

The IPL 2026 season emerged as the biggest growth driver during the quarter.

JioStar said the tournament reached a combined audience of 1.2 billion across digital and television platforms, with 700 million viewers tuning in via digital streaming alone. Regional language viewership during the tournament grew 33%, highlighting rising engagement across non-metro audiences.

The company said IPL continued to deliver strong monetisation despite broader macroeconomic headwinds.

During the tournament, JioStar introduced multilingual AI-powered voice search through its OpenAI partnership and integrated Swiggy's in-app food ordering service into live IPL streaming, combining content, artificial intelligence and commerce on a single platform.

It also launched its first AI-generated micro-drama, Game On: 4,000 Cr Empire, using its in-house JAMS platform, while its conversational AI-powered content discovery feature continued to gain adoption.

Campa's IPL Push

Reliance Consumer Products Ltd (RCPL) also leveraged IPL 2026 to strengthen the visibility of its Campa beverage portfolio.

The company said Campa emerged as the No. 1 advertiser on IPL 2026 linear television, recording the highest share of voice among more than 60 participating brands.

During the tournament, Campa Energy reached 220 million mobile users and 34 million Connected TV (CTV) devices, while Campa Sure reached 17.5 million CTV devices.

RCPL also expanded Campa Energy's outdoor presence through India's largest brand mural in Chennai and other high-impact outdoor advertising campaigns.

Television Leadership

Beyond digital, JioStar maintained its leadership in television entertainment, reporting a 34% viewership share and reaching more than 810 million viewers across India during the quarter.

The company said several of its regional entertainment channels also retained leadership positions in their respective markets.