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Campaigns
Coca-Cola Launches Creator-Led ‘Matchday Hangout’ for FIFA World Cup Fans in India

Coca-Cola Launches Creator-Led ‘Matchday Hangout’ for FIFA...

Coca-Cola has launched Matchday Hangout, a creator-led live football watch-along...

Industry
RBI Unveils New Marketing Rules for Banks, Tightens Oversight of Influencers and Sales Practices

RBI Unveils New Marketing Rules for Banks, Tightens Oversight...

The RBI has issued new guidelines for the advertising, marketing and sale of financial...

Industry
GHR Infra Begins Phase 1 Handovers at Hyderabad Housing Project GHR Callisto

GHR Infra Begins Phase 1 Handovers at Hyderabad Housing...

GHR Infra has commenced Phase 1 handovers at GHR Callisto, its 1,190-unit premium...

Technology
India Temporarily Restricts Telegram Ahead of NEET-UG 2026 Re-Exam

India Temporarily Restricts Telegram Ahead of NEET-UG 2026...

The Indian government has temporarily restricted Telegram and disabled its message-editing...

Business Spotlight
JioBLAST Appoints Zohair Shaikh as Head of Marketing

JioBLAST Appoints Zohair Shaikh as Head of Marketing

JioBLAST has appointed Zohair Shaikh as Head of Marketing. He will lead the gaming...

Industry
Levi’s Turns FIFA Stadium Branding Ban Into a Marketing Win

Levi’s Turns FIFA Stadium Branding Ban Into a Marketing...

Levi’s has turned FIFA World Cup 2026 stadium debranding rules into a marketing...

Business Spotlight
Lemon Tree Hotels Appoints Former Coca-Cola Executive Kartikeya Singh as Chief Digital & Transformation Officer

Lemon Tree Hotels Appoints Former Coca-Cola Executive Kartikeya...

Lemon Tree Hotels has appointed former Coca-Cola executive Kartikeya Singh as Chief...

Case Study
How Lay’s Is Reinventing a 100-Year-Old Brand by Returning to Its Roots

How Lay’s Is Reinventing a 100-Year-Old Brand by Returning...

Lay’s has unveiled its biggest-ever rebrand, putting real potatoes, ingredient transparency...

Technology
Florida Sues TikTok Over Alleged Violations of Child Safety Law

Florida Sues TikTok Over Alleged Violations of Child Safety...

Florida has sued TikTok, alleging the platform violated the state's child safety...

Campaigns
Fortune Kachi Ghani Revives Pickle-Making Tradition With Fourth Edition of ‘Achaar Ka Perfect Jodidaar’

Fortune Kachi Ghani Revives Pickle-Making Tradition With...

Fortune Kachi Ghani Mustard Oil has launched the fourth edition of its ‘Achaar Ka...

Industry
Peter England Unveils New Retail Identity, Targets 100 Stores by FY27

Peter England Unveils New Retail Identity, Targets 100...

Peter England has unveiled a new retail identity inspired by its heritage, with...

Industry
TATA IPL 2026 Becomes Most-Watched Season Ever, Reaches 1.2 Billion Viewers: JioStar

TATA IPL 2026 Becomes Most-Watched Season Ever, Reaches...

JioStar says TATA IPL 2026 became the most-watched season in IPL history, reaching...

Campaigns
Titan’s Edge Taps Jim Sarbh for New ‘Engineered with HeART’ Campaign

Titan’s Edge Taps Jim Sarbh for New ‘Engineered with HeART’...

Titan Edge has launched its ‘Engineered with HeART’ campaign featuring Jim Sarbh,...

Campaigns
IDFC FIRST Bank Questions Banking Norms in New Campaign With Sumeet Vyas

IDFC FIRST Bank Questions Banking Norms in New Campaign...

IDFC FIRST Bank has launched a new digital campaign featuring Sumeet Vyas, highlighting...

Campaigns
McDonald’s India-North & East Launches FIFA Meal Range With Collectible Football

McDonald’s India-North & East Launches FIFA Meal Range...

McDonald’s India-North & East has launched a FIFA World Cup 2026 meal range featuring...

Campaigns
Apollo Tyres Celebrates Women Cricketers’ Journeys in New ‘Har Safar Mein Dum Hai’ Campaign

Apollo Tyres Celebrates Women Cricketers’ Journeys in New...

Apollo Tyres has launched a new ‘Har Safar Mein Dum Hai’ campaign featuring Harmanpreet...