Havells Appoints Ashish Parikh as President and SBU Head
Havells India has appointed former Diageo India executive Ashish Parikh as President and SBU Head to drive its next phase of growth.
SociapaHQ
Havells India appoints Ashish Parikh as President & Strategic Business Unit (SBU) Head, strengthens leadership team as company continues focus on premiumisation, category expansion and consumer-led innovation.
Parikh’s appointment was announced via a social media post, with the news of his return to the consumer products industry coming after a four-year stint at Diageo India.
Announcing the news, Parikh said he was looking forward to contributing to Havells’ next phase of growth. “As a long-time consumer and admirer of Havells’ innovative products, disruptive advertising and relentless commitment to quality, I am excited to now contribute to shaping the company’s next phase of growth and success,” he posted.
Parikh has over two decades of experience and expertise in consumer goods, beverages, retail, e-commerce and global category management.
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Growth Strategy:
Before joining Havells, he spent four years as the Chief Operating Officer and Executive Vice President for Diageo India where he was responsible for operations and driving business growth for the company’s India business.
Before joining Diageo, Parikh spent more than ten years at Reckitt where she held leadership roles across India, Hong Kong and the UK. He has held various roles such as Global Omnichannel and Category Development Director, Global Shopper Marketing Director – Health & Hygiene and Sales Director for Hong Kong and Macau.
Before this, he worked for almost six years with Marico in regional sales and leadership roles in the modern trade space and started his professional journey at PepsiCo working for over three years in sales and franchise management.
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Havells is focusing more on premium products and increasing its reach in important categories. The appointment of Parikh comes when the company is in a growth mode. The company is investing in consumer-centric innovation across its portfolio of electrical products, appliances, lighting, cables and consumer durables.
Parikh is a graduate of Narsee Monjee Institute of Management Studies (NMIMS), SVKM and is a commerce graduate from Indian Institute of Management and Commerce, Hyderabad.
His appointment is likely to add strength to Havells leadership bench as the company looks to embark on its next leg of growth in India’s competitive consumer durables market.
