Tag: Digital Advertising
JioHotstar Appoints Santosh Khandekar as Director for Entertainment...
JioHotstar has appointed Santosh Khandekar as Director for Entertainment Pricing,...
JioStar Says Gaming Ad Ban, Middle East Conflict Hit Q1...
JioStar said the gaming ad ban and Middle East conflict impacted Q1 advertising,...
ToBe Online Appoints YVS Satyanarayana Murthy as Chief...
ToBe Online has appointed YVS Satyanarayana Murthy as Chief Strategy Officer to...
JioStar Q1 Revenue Rises 14% as IPL, JioHotstar Drive Growth
JioStar reported 14% revenue growth in Q1, driven by IPL 2026, JioHotstar's record...
Nike Adidas Nostalgia Strategy Brings Football Legends...
Nike and Adidas revisit football legends in new campaigns, using nostalgia to spark...
AI Tricks Industry As Fake Amul Ad Goes Viral Fast
A fake AI-generated Amul ad fooled audiences and marketers, highlighting how easily...
Plum BodyLovin refreshes identity with bold playful matcha...
Plum BodyLovin launches its 2.0 rebrand with quirky content, matcha themed storytelling,...
Imagicaa reimagines faith experiences with immersive devotional...
magicaa expands into devotional tourism with its Shirdi park, blending spirituality,...
Tata Power inspires mindful energy choices through Earth...
Tata Power Renewables highlights impact of daily energy choices through its Earth...
WPP India pushes integration to reshape creative agency...
WPP restructures its creative operations in India to enable better collaboration,...
Madhusudan connects with everyday India through Akshay...
Madhusudan launches a TVC with Akshay Kumar, focusing on relatable storytelling...
Parle manages rising costs as Parle G demand remains strong
Parle faces pressure from LPG crisis and rising input costs, yet steady Parle G...
Kelvinator freezes Mumbai moment to showcase powerful cooling...
Kelvinator uses a frozen live performer at Carter Road to demonstrate AC cooling...
Kansai Nerolac tests paint strength with bold near space...
Kansai Nerolac sends its exterior paint to near space, showcasing durability through...
Unilever bets on creators to reshape future of global marketing
Unilever plans to collaborate with 300000 creators, signaling a shift toward influencer-led...
Youva taps Naruto fandom to make stationery cool again
Navneet’s Youva partners with Naruto to launch themed stationery, using anime fandom...