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Industry
Budweiser Bets Big On Lifestyle-Led Consumption Trends

Budweiser Bets Big On Lifestyle-Led Consumption Trends

Budweiser is expanding its culture-led marketing strategy in India while seeing...

Business
ILEM Japan Appoints Sara Tendulkar As Brand Ambassador For Japanese Tea Category

ILEM Japan Appoints Sara Tendulkar As Brand Ambassador...

ILEM Japan has appointed Sara Tendulkar as brand ambassador for its Japanese Tea...

Industry
JioHotstar Opens IPL Ad Access To Small Businesses From ₹4,000

JioHotstar Opens IPL Ad Access To Small Businesses From...

JioHotstar is opening IPL advertising access to startups, SMEs and regional brands...

Campaigns
Telangana Launches ‘Timeless Telangana’ Tourism Promotion Campaign

Telangana Launches ‘Timeless Telangana’ Tourism Promotion...

Telangana government plans to use influencers and digital creators to promote tourism,...

Campaigns
Drake And Kevin Durant Turn Nike Sneaker Campaign Into Comedy Sketch

Drake And Kevin Durant Turn Nike Sneaker Campaign Into...

Nike’s new ad featuring Drake and Kevin Durant turns sneaker promotion into a humorous...

Industry
boAt Expands Into Singapore To Accelerate Southeast Asia Growth

boAt Expands Into Singapore To Accelerate Southeast Asia...

Following its successful Malaysian debut, boAt is accelerating its Southeast Asian...

Industry
Amazon India To Bring Japanese, Australian Beauty Brands To Indian Consumers

Amazon India To Bring Japanese, Australian Beauty Brands...

Amazon India to add 100 premium beauty brands amid rising demand in India.

Industry
Snabbit Enters Beauty Category With On-Demand Salon Services In Bengaluru

Snabbit Enters Beauty Category With On-Demand Salon Services...

Snabbit has entered the beauty services category with instant salon-at-home offerings...

Campaigns
Healthy Master Launches New Campaign Featuring Brand Ambassador Milind Soman

Healthy Master Launches New Campaign Featuring Brand Ambassador...

Healthy Master has launched a new campaign featuring Milind Soman to promote mindful...

Business
Netflix Appoints Nikita Arya As Marketing Manager For Film & Series

Netflix Appoints Nikita Arya As Marketing Manager For Film...

Former Coca-Cola executive Nikita Arya has joined Netflix as Marketing Manager –...

Industry
Kia India Signs Three-Year Sponsorship Deal With Tennis Premier League

Kia India Signs Three-Year Sponsorship Deal With Tennis...

Kia India has signed a three-year sponsorship deal with Tennis Premier League, expanding...

Technology
X Introduces Posting And Reply Limits For Non-Premium Users

X Introduces Posting And Reply Limits For Non-Premium Users

X has introduced new posting, reply, DM and follow limits for non-premium users...

Campaigns
JSW Paints Launches JSW Halo Campaign Focused On Home Protection And Luxury Living

JSW Paints Launches JSW Halo Campaign Focused On Home Protection...

JSW Paints has launched a new campaign for JSW Halo powered by Advanced Defense...

Industry
Lenskart FY26 Profit Jumps 68% As Revenue Crosses ₹2,500 Crore In Q4

Lenskart FY26 Profit Jumps 68% As Revenue Crosses ₹2,500...

Lenskart reported strong FY26 revenue growth, added 603 stores globally and saw...

Industry
Piyush Goyal Celebrates 166% Rise In India’s Toffee Exports As PM Modi Gifts Melody To Giorgia Meloni

Piyush Goyal Celebrates 166% Rise In India’s Toffee Exports...

Piyush Goyal highlighted a 166% rise in India’s toffee exports as PM Modi’s Melody...

Technology
Snapchat Introduces Unified Attribution For Real-Time Campaign Optimisation

Snapchat Introduces Unified Attribution For Real-Time Campaign...

Snapchat has launched Unified Attribution, a new app measurement and campaign optimisation...