Posts
National Brands Embrace Onam: A Pan-India Festive Strategy
Onam turns into a national marketing opportunity, as brands deploy hyper-local campaigns,...
South Side Story: Red FM Elevates Cultural Festival Appeal
Red FM revamps its flagship South Side Story festival, blending music, art, literature,...
Crocs Comeback: From "Ugly" to a $4 Billion Fashion Icon
Once mocked as “ugly clogs”, Crocs reinvented itself via comfort, Jibbitz customisation,...
Head Digital Works Challenges Online Gaming Act, 2025 in...
Head Digital Works, the parent company of A23, has filed a petition in the Karnataka...
Dear Diary by Rashmika Mandanna Partners with Smile Foundation...
Rashmika Mandanna’s lifestyle brand Dear Diary partners with Smile Foundation to...
Himanshu Tandon Appointed Vice President of Business at...
Himanshu Tandon, former head of POCO India, has joined CMF by Nothing as Vice President...
Meta Unveils Oakley AI Smart Glasses Designed for Performance
Meta and Oakley launch AI-powered HSTN smart glasses featuring enhanced sport-ready...
Netflix Secures Exclusive Streaming Rights to 2026 WBC...
Netflix will exclusively stream all 47 games of the 2026 World Baseball Classic...
Taylor Swift and Travis Kelce Spark US Open & Viral Engagement...
Taylor Swift’s engagement to Travis Kelce sent shockwaves across sports and pop...
YouTube’s Hype Feature Goes Global, Fans Fuel Emerging...
YouTube expands its “Hype” feature to 39 countries, empowering fans to spotlight...
Apple’s “No Frame Missed” Ad Shows How Technology Empowers...
Apple’s new ad ‘No Frame Missed’ shows how its technology empowers people with Parkinson’s,...
The Whole Truth Foods Hires Shreya Agarwal to Redefine...
Shreya Agarwal, former head of FilterCopy, has been appointed to lead The Whole...
Nitesh Shetty Brings Laughter Inside Atomberg’s Pune Factory
Comedian Nitesh Shetty stars in Atomberg’s quirky promotional video, giving fans...
Priya Singh Joins PhonePe as Brand Marketing Manager for...
Priya Singh takes charge as Brand Marketing Manager at PhonePe Payment Gateway,...
Perplexity Launches Comet Plus: Fair Pay for AI-Era Publishers
Perplexity’s Comet Plus subscription pays publishers and journalists for AI-driven...
SC Pulls Up Comedians Over Insensitive Remarks on PwDs
Supreme Court reprimands comedians including Samay Raina for derogatory jokes on...
