Delhi High Court Issues Notices in Abhishek Sharma Personality Rights Suit
Delhi High Court seeks replies in Abhishek Sharma's personality rights case over alleged AI-generated, defamatory content and online identity misuse.
SociapaHQ
The Delhi High Court on Thursday sought the responses of several persons and entities accused of misusing Indian cricketer Abhishek Sharma's personality rights by allegedly publishing defamatory, obscene and AI-generated content online. The Court also said it would order the removal of the disputed material found in the case.
Justice Jyoti Singh, according to a report by Bar & Bench, said that the content brought to the Court’s notice would be removed and the defendants would be restrained from further abuse. The Court also ordered that summonses and notices be served on the defendants through their registered addresses and also their social media accounts.
The matter will further be mentioned on 17th of November.
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AI Content Dispute:
Sharma has approached the High Court seeking protection of his personality rights and removal of content which he alleged falsely depicted him in a negative light. The lawsuit seeks to remove several social media posts, including AI-generated content that was allegedly created using his identity.
The petition claims several posts featured AI-generated images with misleading captions. Sharma’s counsel had earlier argued in a hearing that an AI-generated post wrongly depicted the cricketer with his manager and identified her as his girlfriend.
Additional affidavit was filed complying with the earlier direction and several disputed URLs have already been taken down, Court was told by advocate Gaurav Bahl appearing for Sharma.
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Meta Platforms counsel Varun Pathak told the Court that only two disputed URLs were remaining on the company’s platforms and assured that the Instagram links would also be removed.
The Court has reviewed the Facebook and Instagram posts provided as part of the record, as well as the URLs cited in the complaint.
Bahl also said that some of the remaining content was obscene and vulgar. He also alleged that unauthorised listings in the name of Sharma continue to pop up on e-commerce platforms like Amazon and Flipkart.
