Tag: Marketing News

Industry
Skechers India Appoints Brandman Retail as Marketplace Management Partner

Skechers India Appoints Brandman Retail as Marketplace...

Brandman Retail has partnered with Skechers India to manage select marketplace businesses...

Campaigns
SBI Mutual Fund Launches Campaign Highlighting SIPs as a Tool for Life’s Uncertainties

SBI Mutual Fund Launches Campaign Highlighting SIPs as...

SBI Mutual Fund has rolled out a new campaign encouraging disciplined SIP investing...

Technology
Meta Eases Employee Activity Tracking Plan After Internal Backlash

Meta Eases Employee Activity Tracking Plan After Internal...

Meta has scaled back its employee activity tracking programme after criticism over...

Industry
CCPA Fines PhysicsWallah, McAfee for Using Dark Patterns on Their Platforms

CCPA Fines PhysicsWallah, McAfee for Using Dark Patterns...

CCPA has fined PhysicsWallah and McAfee for using dark patterns and directed both...

Campaigns
Visa Launches ‘Infinitely More’ Campaign Featuring Shah Rukh Khan

Visa Launches ‘Infinitely More’ Campaign Featuring Shah...

Visa has launched its ‘Infinitely More’ campaign with Shah Rukh Khan, spotlighting...

Campaigns
Vi Targets Airtel’s Priority Postpaid Push with ‘Sabka Haq’ Campaign

Vi Targets Airtel’s Priority Postpaid Push with ‘Sabka...

Vodafone Idea has launched a campaign targeting Airtel’s Priority Postpaid service,...

Industry
WPP Media Leads India’s New Business Rankings in Q1 2026

WPP Media Leads India’s New Business Rankings in Q1 2026

WPP Media topped India’s new business rankings in Q1 2026 with total billings of...

Industry
JioHotstar Opens 75+ AI Roles to Accelerate Content and Streaming Innovation

JioHotstar Opens 75+ AI Roles to Accelerate Content and...

JioHotstar is hiring for over 75 AI-focused roles as it expands efforts in content...

Analysis
Delhi Startup CarryMen Sparks Debate Over Convenience, Gig Work and Urban Shopping

Delhi Startup CarryMen Sparks Debate Over Convenience,...

CarryMen, a Delhi startup offering shopping assistants in crowded markets, is drawing...

Industry
Prasar Bharati’s WAVES OTT Tops 1 Crore Users, Eyes 2 Crore by 2027

Prasar Bharati’s WAVES OTT Tops 1 Crore Users, Eyes 2 Crore...

Prasar Bharati’s WAVES OTT has crossed 1 crore registered users and 1.4 crore downloads...

Case Study
Amul Case Study: Business Model, Marketing Strategy and Success Story

Amul Case Study: Business Model, Marketing Strategy and...

Amul’s success story is built on cooperative ownership, smart marketing and a strong...

Industry
DJ Bravo Launches ‘Carib Feel It’ Celebrating India-Caribbean Bond

DJ Bravo Launches ‘Carib Feel It’ Celebrating India-Caribbean...

Carib Beer India has launched its first brand anthem, ‘Carib Feel It’, written,...

Industry
Zuari Industries Reports 4% Rise in Q4 Net Sales; EBITDA Jumps 31%

Zuari Industries Reports 4% Rise in Q4 Net Sales; EBITDA...

Zuari Industries reported a 4.15% rise in quarterly net sales, while EBITDA grew...

Campaigns
PepsiCo India Launches Adrenaline Rush Energy Drink for Gen Z Consumers

PepsiCo India Launches Adrenaline Rush Energy Drink for...

PepsiCo India has launched Adrenaline Rush, a new energy drink brand targeting young...

Technology
Instagram Fixes AI Bug That Allowed Hackers to Take Over User Accounts

Instagram Fixes AI Bug That Allowed Hackers to Take Over...

Instagram says it has fixed a vulnerability that allegedly allowed hackers to gain...

Campaigns
Apple’s New Ad Calls Out the Overload of Health Advice

Apple’s New Ad Calls Out the Overload of Health Advice

Apple’s latest iPhone and Apple Watch ad highlights the confusion caused by conflicting...