Inside Edge

India uses voice search twice as much as the rest of the world: Are marketers paying attention?

India uses voice search twice as much as the rest of the...

Experts in media and marketing explain how brands can best optimise video searches...

A "Robot Lawyer" Will Represent A Human In Court For The First Time Ever

A "Robot Lawyer" Will Represent A Human In Court For The...

A robot lawyer can "fight corporations, beat bureaucracy, and sue anyone at the...

In 2023, Friday Filmworks will put a lot of emphasis on sports: Devendra Deshpande

In 2023, Friday Filmworks will put a lot of emphasis on...

The CEO said we have five key releases this year to start the year with. According...

Here are some car technologies anticipated to be available in 2023, from brand-new Apple CarPlay features to AI for automobiles

Here are some car technologies anticipated to be available...

In 2021, the market for AI in the automotive sector was valued at USD 2.54 billion,...

Man Of The Year: Gautam Adani

Man Of The Year: Gautam Adani

Bloomberg has named Gautam Adani, the third-richest person in the world and the...

Remembering 2022, How The M&E Sector Prospered That Year

Remembering 2022, How The M&E Sector Prospered That Year

The growth of M&E industry is flagging off to new heights with introduction to technology...

NTO 2.0: An increase in broadcasting costs unnerves DPOs

NTO 2.0: An increase in broadcasting costs unnerves DPOs

The cable sector is concerned that the price revisions and the publication of RIOs...

Disha Patani joins Hershey India as a brand ambassador for SOFIT

Disha Patani joins Hershey India as a brand ambassador...

John Abraham and Disha Patani will work together to develop the brand's 'Fit is...

Big Bang Awards 2022 are announced by The Ad Club Bangalore

Big Bang Awards 2022 are announced by The Ad Club Bangalore

In the first week of February 2023, the awards ceremony will take place.

Social and content commerce are extensions of what we do: Arun Devanathan, Myntra

Social and content commerce are extensions of what we do:...

Devanathan, Senior Director of Social Commerce at Myntra, discusses the concept...

CoinSwitch announces new brand identity and logo

CoinSwitch announces new brand identity and logo

The updated mobile app takes a content-first approach, providing users with bite-sized...

Despite winning slots, Sony Pal and Colors Rishtey will not return to Free Dish.

Despite winning slots, Sony Pal and Colors Rishtey will...

DD Free Dish stated in November that the channels would be available on the platform...

Launch of CleverTap for startups by CleverTap

Launch of CleverTap for startups by CleverTap

The programme will save costs and increase user engagement and conversion rates...

Aryan Khan launches D'YAVOL and collaborates with AB InBev India

Aryan Khan launches D'YAVOL and collaborates with AB InBev...

D'YAVOL wants to offer carefully chosen lifestyle items and experiences in the areas...

When consumers become brand game-changers

When consumers become brand game-changers

Industry analysts say it's no surprise that advertisers are looking to gamers and...

This is the women's cricket squad for India. Don't underestimate them, says Mastercard.

This is the women's cricket squad for India. Don't underestimate...

Prior to the Women's T20 India vs Australia Trophy on December 9, Mastercard, the...