Tag: Advertising

Campaigns
Cats: The Purrfect Marketing Tool

Cats: The Purrfect Marketing Tool

Discover how cat memes are taking over the digital world and becoming a powerful...

Industry
HUL Cuts Ad Spend as Q2 Revenue Shows Modest Growth

HUL Cuts Ad Spend as Q2 Revenue Shows Modest Growth

HUL reported a 14.88% decrease in advertising spending for Q2 FY2024, while revenue...

Industry
Amazon Ads Enhances DSP and AMC for Advertisers in India

Amazon Ads Enhances DSP and AMC for Advertisers in India

Amazon Ads unveiled enhancements to DSP and AMC at unBoxed, focusing on full-funnel...

Campaigns
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Industry Veterans Launch Itch - Redefining Digital Advertising

Industry Veterans Launch Itch - Redefining Digital Advertising

In a swiftly evolving advertising and marketing panorama, a brand new virtual employer...

Industry
Flipkart Faces Backlash Over Controversial Ad Portraying Misogynistic Humor

Flipkart Faces Backlash Over Controversial Ad Portraying...

Flipkart's animated ad for the ‘Big Billion Day’ sale faced backlash for derogatory...

Industry
The Most Thoughtful Pride Ads That India Has Seen

The Most Thoughtful Pride Ads That India Has Seen

In recognition of Pride Month in June, we highlight brands that have consistently...

Industry
MIB Eases SDC Stance, Embraces Advertisers' Feedback

MIB Eases SDC Stance, Embraces Advertisers' Feedback

Ministry to Form Core Committee for Finalizing Supreme Court Submission, Incorporating...

Industry
Malaysia bans MDH and Everest spice sales over pesticide fears

Malaysia bans MDH and Everest spice sales over pesticide...

Malaysia Bans Sale of MDH and Everest Spices Due to Ethylene Oxide Concerns, Health...

Campaigns
Top Ads of the Week: Durex, Samsung, Manforce, and More

Top Ads of the Week: Durex, Samsung, Manforce, and More

Week 3 of May showcased standout ads from Durex, Samsung, Manforce, and others,...

Inside Edge
YouTube CEO Declares Creators as "New Hollywood" at Brandcast

YouTube CEO Declares Creators as "New Hollywood" at Brandcast

YouTube emphasizes creators' role in driving growth, particularly on connected TV,...

Inside Edge
Explore this Week's Top Mother's Day Advertisements

Explore this Week's Top Mother's Day Advertisements

This week features standout ads from Savlon and Zomato, with creative campaigns...

Inside Edge
T20 World Cup: Prime-Time Matches Drive Viewership Surge

T20 World Cup: Prime-Time Matches Drive Viewership Surge

Disney Star executives anticipate increased viewership and advertiser interest for...

Campaigns
Hrithik Roshan Slams Apple's iPad Pro Ad

Hrithik Roshan Slams Apple's iPad Pro Ad

Hrithik Roshan Expresses Strong Disapproval of Apple's iPad Pro Ad, Calling It 'Sad'...

Campaigns
Pepperfry: Style your home to match your unique personality

Pepperfry: Style your home to match your unique personality

Pepperfry launches its 'Fashion for Home' campaign, inspiring stylish home decor...

Inside Edge
Cannes Lions Unveils Lions Creators: A New Hub for Innovation

Cannes Lions Unveils Lions Creators: A New Hub for Innovation

During June 18–20, coinciding with Cannes Lions, a dedicated forum offers exclusive...

Campaigns
Colgate Max Fresh partners with CID to spot ad errors

Colgate Max Fresh partners with CID to spot ad errors

The advertisement is a component of Colgate's "Neend Bhagao Taazgi Jagao" campaign,...