Asian Footwears onboards Mahendra Singh Dhoni as its brand ambassador

Asian Footwears has partnered with cricket legend MS Dhoni as their new brand ambassador, resulting in a collaboration that blends dependability, durability, performance, and style. A native full-stack footwear firm based in Delhi has just signed Indian cricketing star MS Dhoni as its brand ambassador in order to enhance and reinforce its position in the footwear market. In addition to MS Dhoni, former Indian cricketer Virender Sehwag is one of the brand's ambassadors.

Asian, a thirty-year-old company, is one of India's fastest-growing footwear businesses, with a varied portfolio catering to all age groups and genders. The news follows a recent investment round of INR 225 crores from Motilal Oswal PE and is a significant step towards the company's goal of providing Made in India products to worldwide markets.

Rajinder Jindal, Chairman & MD, Asian Footwears, commented on the topic, saying, "We wanted to associate with someone who has a natural fitment with our brand ethos, and MS Dhoni seemed a perfect choice." Former Indian cricket captain Mahendra Singh Dhoni stated, "I am thrilled to announce my collaboration with Asian Footwears, a brand that embodies the values of excellence and unwavering determination."

Asian Footwear is available on all major e-commerce platforms and has over 10,000 locations in India. It also intends to aggressively develop its network of exclusive brand showrooms. Asian Footwear currently operates 13 outlets in Delhi-NCR, Haryana, Uttar Pradesh, and Gujarat.