i-Genie.ai Appoints Amit Adarkar as CEO India to Lead AI-Driven Insights Expansion

AI-powered consumer intelligence platform i-Genie.ai has appointed Amit Adarkar as CEO for India, a move aimed at accelerating the company’s growth across India, the Middle East and the Asia-Pacific region.

In his new role, Adarkar will oversee the expansion of i-Genie.ai’s AI-led insights and analytics solutions while working closely with the company’s global leadership team to strengthen its presence across these markets. The platform focuses on enabling brands to convert large volumes of consumer data into actionable insights that support faster and more informed business decisions.

i-Genie.ai currently works with multinational clients across more than 25 countries, offering tools that use artificial intelligence to analyse consumer behaviour, sentiment, and market trends in real time. The company positions its platform as a way for brands to move beyond traditional research cycles and access continuous intelligence that can guide strategy, product development and marketing decisions.

Adarkar joins the company with more than two decades of experience in the market research and analytics industry. Over the course of his career, he has held leadership roles at major global research organisations including Ipsos India, MarketGate Dimensions Research, Nielsen BASES and Synovate India. His experience spans areas such as consumer insights, product innovation research, and brand strategy.

The appointment reflects a broader industry shift as brands increasingly rely on AI-powered tools to understand fast-changing consumer behaviour. Traditional market research models often involve longer timelines for surveys, studies and analysis, while newer AI platforms are focusing on real-time data interpretation to help companies respond quickly to trends and market signals.

As part of its expansion strategy, i-Genie.ai is also strengthening its team across multiple functions. The company is currently recruiting professionals including storytellers, data scientists, AI engineers and project managers to build out its AI-led consumer intelligence offerings.

Commenting on his appointment, Adarkar said the platform represents a new direction for how companies access and apply consumer insights.

“i-Genie.ai is redefining how brands access and apply consumer intelligence. I look forward to scaling our impact and helping clients make faster, smarter, and more informed decisions,” he said.

For brands and marketing teams, the growing use of AI-driven insight platforms signals a broader transformation in how strategy is built. As digital ecosystems generate increasing volumes of consumer data, companies are investing in technologies that can convert that information into usable insights in real time.

With Adarkar leading operations in India and across key growth markets in the region, i-Genie.ai aims to strengthen its role in helping global brands integrate artificial intelligence into everyday decision-making processes.