Tag: Marketing Campaigns
GroupM India projects 10% growth in 2024 ad revenue
GroupM India's TYNY 2024 report reveals an anticipated overall ad revenue of Rs...
Aggressive batting approach could favor Ravindra Jadeja...
Jadeja's patience pays abroad, but in India, embracing old aggressive tactics might...
Nvidia surpasses Amazon in market value, hitting $1.78...
Nvidia momentarily claims the fourth spot among the most valuable US-listed companies,...
NBA, WNBA, Dream11 extend partnership, enhancing fantasy...
NBA, WNBA, and Dream11 extend their partnership, allowing Indian fans to engage...
Saffola Gold: Opt for the right oil, embrace a healthier...
Saffola debuts a new ad for Saffola Gold Oil, encouraging a "Roz Ka Healthy Step"...
Xabi Alonso halts Harry Kane, excels as Bayer Leverkusen...
Combining Benitez's recruiting, Mourinho's defense, Guardiola's team-building, and...
Swiggy engages with 60s empty nesters for Valentine's Day...
Swiggy and Talented melted hearts last Valentine's week, sharing a heartwarming...
Is digital marketing a promising career option for year...
Through digital marketing, brands can personalize messages and offers, utilizing...
Motorola's media strategy stays digital-centric, affirms...
Shivam Ranjan, Motorola's Head of Marketing - APAC, asserts digital dominance in...
Digital AdEx of FMCG matches TV, powered by growth factors
In five years, FMCG's digital advertising expenditure share skyrocketed from 27%...
AI aids copywriters, enhancing their work, not replacing...
Gen AI and tools like ChatGPT and Google Bard spark discussions on AI's influence...
AI aids copywriters, enhancing their work, not replacing...
Gen AI and tools like ChatGPT and Google Bard spark discussions on AI's influence...
Top fortnightly ads: HDFC Bank's clever approach, Protinex...
In a skip-centric world, ads must strive for attention. Occasionally, creative gems...
Disney secures Taylor Swift concert film in million-dollar...
Disney triumphs in a $75 million deal for Taylor Swift's "The Eras Tour" streaming...
Ranveer Singh, Flair's ambassador for 'Bas Flair Aur Kuch...
Flair Writing Industries (FWIL) unveils 'Bas Flair Aur Kuch Nahi' campaign featuring...
Tarun Ummat of Teads India emphasizes tailored cross-channel...
At the launch of the Digital Advertising Report 2024, Tarun Ummat, Managing Director...