Tag: Advertising News

Business Spotlight
Yakult Ropes in Taapsee Pannu as Brand Ambassador

Yakult Ropes in Taapsee Pannu as Brand Ambassador

Yakult appoints Taapsee Pannu as brand ambassador to spread awareness about probiotics...

Campaigns
Too Yumm! Goes Bold With Anti-Hangover Party Harder Chips

Too Yumm! Goes Bold With Anti-Hangover Party Harder Chips

Too Yumm! launches innovative Party Harder Chips with turmeric, ginger and green...

Sports
India’s Real-Money Gaming Ban Set to Slam Sports Sponsorships

India’s Real-Money Gaming Ban Set to Slam Sports Sponsorships

India’s online gaming ban may hit sports hard, leagues like IPL and ISL could lose...

Business Spotlight
Lenovo & Dentsu B2B Join Forces to Elevate ThinkPad X9 Aura Experience

Lenovo & Dentsu B2B Join Forces to Elevate ThinkPad X9...

Lenovo partners with Dentsu B2B and Posterscope to deliver a precision-driven ThinkPad...

Business Spotlight
Vishal Singh Exits Xapads India After Short-Lived Leadership Stint

Vishal Singh Exits Xapads India After Short-Lived Leadership...

Digital marketing veteran Vishal Singh steps down as Xapads India head after months...

Campaigns
Aryan Khan’s Bold Netflix Debut Unveiled in Emotional Mumbai Event

Aryan Khan’s Bold Netflix Debut Unveiled in Emotional Mumbai...

Shah Rukh Khan introduces Aryan’s edgy Netflix series The Bads of Bollywood at an...

Campaigns
'Kuch Bhi’ Campaign from Vibhor Oils Celebrates Kitchen Trust

'Kuch Bhi’ Campaign from Vibhor Oils Celebrates Kitchen...

Grapes Worldwide crafts Vibhor Oils’ new “Kuch Bhi” campaign starring Rupali Ganguly,...

Campaigns
Parle-G’s Onam Film Celebrates Kerala’s Spirit of Togetherness

Parle-G’s Onam Film Celebrates Kerala’s Spirit of Togetherness

Parle-G’s new Onam campaign redefines the festival’s spirit using nostalgic family...

Campaigns
KRBL Revives ‘Grains of Hope’ with Independence Day Edition

KRBL Revives ‘Grains of Hope’ with Independence Day Edition

KRBL’s India Gate launches its fourth “Grains of Hope” campaign this Independence...

Campaigns
Fenty Beauty’s Indian Launch Drenched in Tone-Deaf “Male Gaze” Drama

Fenty Beauty’s Indian Launch Drenched in Tone-Deaf “Male...

Rihanna’s Fenty Beauty ad in India misfires, promoting flirtatious taxi vibes that...

Business Spotlight
Srinivasan K Swamy Criticises CCI’s Oversimplification of India’s Advertising Landscape

Srinivasan K Swamy Criticises CCI’s Oversimplification...

Srinivasan K Swamy highlights the complexities of India’s advertising ecosystem,...

Campaigns
Shibani Channels Unapologetic Energy in SKINN’s Noura Nectar Campaign

Shibani Channels Unapologetic Energy in SKINN’s Noura Nectar...

Shibani Dandekar embodies SKINN’s bold Noura Nectar launch, an ode to unapologetic...

Campaigns
McDonald’s Sneaks Into Maharani - But Feels Like Home, Not Ads

McDonald’s Sneaks Into Maharani - But Feels Like Home,...

Through Elevite Media’s seamless touch, McDonald’s India becomes part of Maharani...

Campaigns
Zomato Shifts to Sober, Purpose-Driven Black-and-White Campaigns

Zomato Shifts to Sober, Purpose-Driven Black-and-White...

Zomato trades bright visuals for black-and-white grit. From “Fuel Your Hustle” to...

Campaigns
Flipkart Minutes: Bhujia, Gold Coins & India’s Wildest Orders

Flipkart Minutes: Bhujia, Gold Coins & India’s Wildest...

Flipkart Minutes reveals bizarre and impressive orders: ice-cream scoops, Olympic-pool...

Campaigns
Billboards Banter, But Does It Really Pay Off?

Billboards Banter, But Does It Really Pay Off?

Interactive billboard exchanges boost engagement and social buzz—but may not offer...