Tag: Advertising News
Swiggy engages with 60s empty nesters for Valentine's Day...
Swiggy and Talented melted hearts last Valentine's week, sharing a heartwarming...
Is digital marketing a promising career option for year...
Through digital marketing, brands can personalize messages and offers, utilizing...
Motorola's media strategy stays digital-centric, affirms...
Shivam Ranjan, Motorola's Head of Marketing - APAC, asserts digital dominance in...
Digital AdEx of FMCG matches TV, powered by growth factors
In five years, FMCG's digital advertising expenditure share skyrocketed from 27%...
AI aids copywriters, enhancing their work, not replacing...
Gen AI and tools like ChatGPT and Google Bard spark discussions on AI's influence...
AI aids copywriters, enhancing their work, not replacing...
Gen AI and tools like ChatGPT and Google Bard spark discussions on AI's influence...
Top fortnightly ads: HDFC Bank's clever approach, Protinex...
In a skip-centric world, ads must strive for attention. Occasionally, creative gems...
Disney secures Taylor Swift concert film in million-dollar...
Disney triumphs in a $75 million deal for Taylor Swift's "The Eras Tour" streaming...
Ranveer Singh, Flair's ambassador for 'Bas Flair Aur Kuch...
Flair Writing Industries (FWIL) unveils 'Bas Flair Aur Kuch Nahi' campaign featuring...
Tarun Ummat of Teads India emphasizes tailored cross-channel...
At the launch of the Digital Advertising Report 2024, Tarun Ummat, Managing Director...
UnFoldMart secures PowerNosh Nutrition's prestigious social...
UnFoldMart, a top marketing agency known for digital innovation, is thrilled to...
Andrés Ordóñez appointed FCB’s Global CCO, leading creative...
Andrés Ordóñez assumes the role previously held by Susan Credle, who transitions...
Lowe Lintas crafts campaign for Flipkart Health+ in Uttar...
Flipkart Health+ partnered with Lowe Lintas, the creative agency from Mullen Lowe...
Small firms become major contributors to digital ad spending...
Experts foresee startups and SMBs revolutionizing advertising by injecting innovation...
IKEA's campaign addresses diverse home storage challenges...
As an extension of 'Organising Is Awesome,' a three-part film series features amusing...
Pepsi provocatively mocks Coca-Cola in bold, new advertising...
In the soft drink arena, Pepsi challenges Coke with the 'Tastes OK' campaign in...