Mindshare and Flam Introduce Mixed Reality Experience at GRT Jewellers

Mindshare, in collaboration with Flam, has introduced a cutting-edge customer experience using Mixed Reality (MR) technology at GRT Jewellers’ newly launched showroom in Rajahmundry, Andhra Pradesh. This innovative campaign blends the physical and digital worlds, offering a unique experience to visitors and setting a new benchmark in the jewelry retail sector.

In a LinkedIn post, Mindshare highlighted the successful partnership, stating, “At Mindshare, we continue to push the boundaries of innovation. In collaboration with Flam, we’ve brought GRT Jewellers (India) Private Limited's new showroom in Rajahmundry to life through Mixed Reality.” The campaign has already received significant attention, featuring prominently in top regional publications and marking a new era in customer engagement, both online and offline.

Mindshare also expressed gratitude to GRT Jewellers for their confidence and collaboration. “A big shoutout to our incredible client, GRT Jewellers, for their unwavering trust and partnership. Congratulations to the entire team for their stellar Mixed Reality expertise and seamless execution. Together, we’re not just shaping the future of retail, we’re creating it,” the company added.

This initiative underscores Mindshare’s commitment to innovation and enhances GRT Jewellers' retail presence, using immersive technology to captivate and engage customers like never before.