Coca-Cola's AI Christmas Ad Receives Backlash for 'Creepy' Vibes
Coca-Cola’s new AI-generated Christmas ad has sparked backlash. Viewers call it "creepy" as it replaces the nostalgic 1995 holiday classic.
Deepanjali
Coca-Cola has rolled out a new AI-generated Christmas ad, reimagining its iconic "Holidays Are Coming" campaign from 1995. The ad, which debuted this week, has sparked a wave of controversy and backlash, with viewers reacting negatively to the AI-generated visuals replacing the original live-action footage. The brand's decision to use artificial intelligence for its holiday commercial has left many nostalgic fans feeling disappointed.
The 16-second AI-powered ad attempts to capture the familiar magic of the original campaign, featuring the same snowy road scenes and classic jingle that Coca-Cola fans have come to associate with the holidays. However, the computer-generated imagery (CGI) has drawn sharp criticism for its unnerving realism. Despite the effort to preserve the ad's original charm, the modernized version has failed to hit the mark with many social media users, who have called the visuals "creepy" and "artificial."
Reminder of Haddon Sundblom, the artist responsible for creating the iconic red santa for coca cola’s commercials.
— Porkyuupine
Real art creates cultural landmarks. AI, not so much. https://t.co/fS8EsBeQ2F pic.twitter.com/HZvnxLdkyt
