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Inside Edge
Web3 being made possible by decentralization?

Web3 being made possible by decentralization?

Sumit Rawat Feb 28, 2023 0 49

Inside Edge
Anupriya Acharya has been named jury chair for the APAC Effie Awards.

Anupriya Acharya has been named jury chair for the APAC...

Sumit Rawat Feb 25, 2023 0 68

Analysis
For fiscal years 21-22, the television sector had a 25% increase in ad income.

For fiscal years 21-22, the television sector had a 25%...

Sumit Rawat Feb 25, 2023 0 138

Analysis
Can ChatGPT write a new marketing script?

Can ChatGPT write a new marketing script?

Sumit Rawat Feb 24, 2023 0 136

Inside Edge
Android phones in India may be released without Google apps pre-installed.

Android phones in India may be released without Google...

Sumit Rawat Feb 24, 2023 0 71

Campaigns
FairPlay's brand ambassador is Jacqueline Fernandez.

FairPlay's brand ambassador is Jacqueline Fernandez.

Sumit Rawat Feb 23, 2023 0 92

Inside Edge
The Women's Premier League has been awarded to the Tata Group.

The Women's Premier League has been awarded to the Tata...

Sumit Rawat Feb 23, 2023 0 62

The Tata Group has secured the rights to the inaugural Women's Premier League. According...

Analysis
Are digital news providers experiencing a decline in mobile traffic?

Are digital news providers experiencing a decline in mobile...

admin Feb 22, 2023 0 139

The primary causes stated are a decrease in data and news consumption, a decrease...

Inside Edge
Rukmini Vijayakumar, a dancer, performs Bharatnatyam atop a Samsonite bag.

Rukmini Vijayakumar, a dancer, performs Bharatnatyam atop...

admin Feb 22, 2023 0 141

The film was created as part of the luggage company's promotional operations with...

Industry
Annalect India Launches New Office in Mumbai, Expanding Footprint in India

Annalect India Launches New Office in Mumbai, Expanding...

admin Feb 22, 2023 0 112

Annalect India expands its presence in India with the launch of a new office in...

Campaigns
Neha Dhupia as the New Face of One Friday: A Stylish Journey Begins

Neha Dhupia as the New Face of One Friday: A Stylish Journey...

admin Feb 22, 2023 0 103

One Friday, the popular fashion brand, has recently announced NehaDhupia as their...

Analysis
Insights on Advertising Industry in 2022 and Wavemaker's Plans for 2023: Ajay Gupte

Insights on Advertising Industry in 2022 and Wavemaker's...

admin Feb 21, 2023 0 136

Ajay Gupte's insights on the advertising industry in 2022 and Wavemaker's plans...

Inside Edge
AIDCF's Misleading Remarks on New TV Price Regime Debunked: TRAI and Broadcasters Respond

AIDCF's Misleading Remarks on New TV Price Regime Debunked:...

admin Feb 21, 2023 0 97

The All India Digital Cable Federation (AIDCF) recently made inaccurate remarks...

Inside Edge
Are small and medium-sized advertising firms struggling?

Are small and medium-sized advertising firms struggling?

admin Feb 21, 2023 0 54

While some industry participants believe the situation is difficult for small businesses,...

Inside Edge
TV and digital must be viewed through the same prism: Vikram Sakhuja

TV and digital must be viewed through the same prism: Vikram...

admin Feb 17, 2023 0 81

At the introduction of the Pitch Madison Advertising Report 2023, the Partner &...

Campaigns
ACKO creates a potent ode to Mumbai's dynamic city.

ACKO creates a potent ode to Mumbai's dynamic city.

admin Feb 15, 2023 0 61

The campaign celebrates the beneficial transformations the city has undergone throughout...