Clovia Launches Garfield-Themed Nightwear Collection with Nostalgic Appeal
Clovia’s Garfield-Themed Nightwear Brings Playful Comfort, Expands Retail Footprint Across India with Fun and Stylish Sleepwear Options for Modern Consumers
Clovia has launched an exciting new Garfield-themed nightwear collection, adding a playful twist to bedtime fashion. The collection, featuring 100% cotton T-shirts and pajama sets, showcases vibrant graphics of the iconic Garfield and his canine companion, designed to combine comfort and whimsy. The oversized pieces cater to those seeking both relaxation and a touch of nostalgia.
The collection debuted on Clovia’s Facebook platform, reflecting the brand's strategy to engage its digital audience while delivering stylish and fun sleepwear options.
Expanding Retail Footprint Across India
Clovia is not only enhancing its online offerings but also expanding its physical retail presence. The brand recently opened stores at key locations, including:
- Cosmo Mall, Zirakpur
- Marvel Artiza, Hubli
- Orchid Mall, Gulbarga
- Homah Towar, Ranchi
These additions strengthen Clovia's reach in India’s growing retail market.
Pop Culture Meets Fashion
Speaking about the launch, a Clovia representative remarked, “We’re thrilled to combine pop culture with fashion in our Garfield-themed collection. It’s designed for customers who value comfort and playful, nostalgic designs.”
Clovia’s Growth and Vision
Since its inception in 2012, Clovia has grown significantly under the leadership of Neha Kant and Pankaj Vermani. With Reliance Retail owning an 89% stake, the brand is well-positioned for continued success in the sleepwear and intimate apparel sectors. By blending pop culture-inspired designs with comfort, Clovia continues to set new benchmarks in the industry.