Campaigns

Cadbury Milkinis Adds Creamy New Twist To India’s Sweetness

Cadbury Milkinis Adds Creamy New Twist To India’s Sweetness

Cadbury introduces Milkinis, a crème-filled chocolate bar designed for India, blending...

Ajay Devgn Stars in Instamart’s AI Sale

Ajay Devgn Stars in Instamart’s AI Sale

Instamart’s new campaign with Ajay Devgn uses AI visuals to announce 50-90% off...

From Lucky to Lakshman: Zomato’s Style Twist

From Lucky to Lakshman: Zomato’s Style Twist

Zomato’s new “District by Zomato” film features Zayed Khan, promoting its premium...

The Whole Truth Exposes Protein Powder Myths

The Whole Truth Exposes Protein Powder Myths

Clean-label protein brand “The Whole Truth” satirically takes on opaque protein...

Myntra’s Big Sale Gets Celebrity Makeover

Myntra’s Big Sale Gets Celebrity Makeover

Myntra unveils a celeb-led festive ad starring Ranbir Kapoor, Karan Johar, Triptii...

Cartoon Network Classics Return via Tata Play’s “Cartoon Network Forever”

Cartoon Network Classics Return via Tata Play’s “Cartoon...

Tata Play and Warner Bros. Discovery launch Cartoon Network Forever, an ad-free...

Apollo Tyres Replaces Dream11 as Team India’s Jersey Sponsor

Apollo Tyres Replaces Dream11 as Team India’s Jersey Sponsor

Apollo Tyres inks a lead sponsorship deal with BCCI, replacing Dream11 as jersey...

Call Me Chunky Debuts with Arjun Kapoor in a Quirky Campaign

Call Me Chunky Debuts with Arjun Kapoor in a Quirky Campaign

Call Me Chunky introduces its first-ever campaign, “Unlocking Emotions, One Chunk...

E-commerce Giants Increase Ad Spend Sharply in FY25

E-commerce Giants Increase Ad Spend Sharply in FY25

E-commerce platforms boost advertising & promotions budgets in FY25. Revenue growth...

Brands Use AI for Festive Campaigns with 30-40% Success

Brands Use AI for Festive Campaigns with 30-40% Success

Festive-season campaigns using AI deliver 30-40% success rates. Brands in beauty,...

Boat Turns Up Noise With Samay Raina’s Comic Pitch

Boat Turns Up Noise With Samay Raina’s Comic Pitch

Boat partners with comedian Samay Raina to spotlight ANC tech, blending humor with...

Ajay Devgn Recreates Iconic Split for Instamart Sale

Ajay Devgn Recreates Iconic Split for Instamart Sale

Ajay Devgn's legendary split returns in Instamart's 'Quick India Movement 2025'...

Tyaani Jewellery Enlists Kusha Kapila for Youthful Campaign

Tyaani Jewellery Enlists Kusha Kapila for Youthful Campaign

Tyaani Jewellery's 'Forces of Tyaani' campaign, featuring Kusha Kapila, emphasizes...

CRED's Gambhir Ad: Surreal AI Satire Unveiled

CRED's Gambhir Ad: Surreal AI Satire Unveiled

CRED's latest ad features Gautam Gambhir reacting to a bizarre AI-generated commercial,...

SW Network Makes iPhone Season Unmissable Ahead of Flipkart’s Big Billion Days

SW Network Makes iPhone Season Unmissable Ahead of Flipkart’s...

SW Network partners with Flipkart for iPhone Season during Big Billion Days, blending...

Himalayan Celebrates Clay Artistry with Limited-Edition Campaign

Himalayan Celebrates Clay Artistry with Limited-Edition...

Himalayan Natural Mineral Water honors Himalayan artisans through handcrafted mugs...