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Industry
Sociapa bags the digital mandate for Sun Stellar

Sociapa bags the digital mandate for Sun Stellar

Sumit Rawat Mar 4, 2023 0 48

Inside Edge
The Delhi Capitals have signed JSW Paints as their WPL 2023 Major Sponsor.

The Delhi Capitals have signed JSW Paints as their WPL...

Sumit Rawat Mar 3, 2023 0 51

Campaigns
Sara Ali Khan joins Kurkure as a brand ambassador.

Sara Ali Khan joins Kurkure as a brand ambassador.

Sumit Rawat Mar 3, 2023 0 72

Inside Edge
Vijay Devarakonda joins Shyam Steel as a brand ambassador.

Vijay Devarakonda joins Shyam Steel as a brand ambassador.

Sumit Rawat Mar 1, 2023 0 70

Inside Edge
Seasonal advertising feels the heat from climate change

Seasonal advertising feels the heat from climate change

Sumit Rawat Mar 1, 2023 0 36

Inside Edge
Anupriya Acharya has been named jury chair for the APAC Effie Awards.

Anupriya Acharya has been named jury chair for the APAC...

Sumit Rawat Feb 25, 2023 0 56

Analysis
Can ChatGPT write a new marketing script?

Can ChatGPT write a new marketing script?

Sumit Rawat Feb 24, 2023 0 117

Campaigns
FairPlay's brand ambassador is Jacqueline Fernandez.

FairPlay's brand ambassador is Jacqueline Fernandez.

Sumit Rawat Feb 23, 2023 0 78

Inside Edge
Rukmini Vijayakumar, a dancer, performs Bharatnatyam atop a Samsonite bag.

Rukmini Vijayakumar, a dancer, performs Bharatnatyam atop...

admin Feb 22, 2023 0 117

The film was created as part of the luggage company's promotional operations with...

Inside Edge
Rukmini Vijayakumar, a dancer, performs Bharatnatyam atop a Samsonite bag.

Rukmini Vijayakumar, a dancer, performs Bharatnatyam atop...

admin Feb 22, 2023 0 117

The film was created as part of the luggage company's promotional operations with...

Campaigns
Neha Dhupia as the New Face of One Friday: A Stylish Journey Begins

Neha Dhupia as the New Face of One Friday: A Stylish Journey...

admin Feb 22, 2023 0 77

One Friday, the popular fashion brand, has recently announced NehaDhupia as their...

Inside Edge
Are small and medium-sized advertising firms struggling?

Are small and medium-sized advertising firms struggling?

admin Feb 21, 2023 0 40

While some industry participants believe the situation is difficult for small businesses,...

Inside Edge
TV and digital must be viewed through the same prism: Vikram Sakhuja

TV and digital must be viewed through the same prism: Vikram...

admin Feb 17, 2023 0 65

At the introduction of the Pitch Madison Advertising Report 2023, the Partner &...

Campaigns
ACKO creates a potent ode to Mumbai's dynamic city.

ACKO creates a potent ode to Mumbai's dynamic city.

admin Feb 15, 2023 0 52

The campaign celebrates the beneficial transformations the city has undergone throughout...

Inside Edge
Sociapa bags digital mandate for Patanjali’s Nutrela Nutrition

Sociapa bags digital mandate for Patanjali’s Nutrela Nutrition

admin Feb 14, 2023 0 51

Sociapa, a marketing agency, has bagged the digital mandate for Patanjali’s Nutrela...

Campaigns
Launch of a limited-edition Valentine's Day Pack by Center Fresh

Launch of a limited-edition Valentine's Day Pack by Center...

admin Feb 11, 2023 0 37

The company and JioSaavn worked together to release the pack that allows users to...