House of Utsav: Festive Vibes with Madhumita & Sonali | Tata CLiQ

House of Utsav: Festive Vibes with Madhumita & Sonali | Tata CLiQ

Tata CLiQ, an online shopping site, has propelled a social media campaign for Durga Puja. The social media campaign exhibits a collaboration with Bengali performing artist Madhumita Sarcar and prevalent mold substance maker Sonali Mitra, capturing the bliss and fervor of their welcome to Tata CLiQ’s ‘House of Utsav’ as they browse and shop the happy curations from the Durga Puja online store.

The video highlights Madhumita and Sonali displaying a extend of styles accessible at the ‘House of Utsav’ Durga Puja store on the stage, from classic ethnic wear to modern combination, highlighting the outfits they would wear on diverse Puja days. Set against the background of Kolkata’s notorious points of interest, the video captures the bliss of the celebration, weaving mold into its wealthy social narrative.

Gopal Asthana, CEO, Tata CLiQ, communicated his excitement approximately the campaign, “We are energized to present 'House of Utsav’, a subject that celebrates the social and passionate pith of celebrations. With the dispatch of this curated goal, our point is to ended up the favored stage for buyers shopping for mold, domestic, and excellence this happy season.

Durga Puja is one of the country's most broadly celebrated celebrations, wealthy in social centrality. With the celebration drawing nearer another month, we’re energized to dispatch this social media campaign. For this, we’ve collaborated with well-known identities like Madhumita Sarcar and Sonali Mitra to exhibit our Durga Puja happy curations on the stage. We welcome buyers to connect us in celebrating the happy season at Tata CLiQ’s House of Utsav and see forward to pleasing them with an unparalleled online shopping experience.”