Health Factory partners with Urfi Javed to endorse nutritious bread

The Health Factory has announced a collaboration with actor Urfi Javed to promote its bread products. This partnership is part of the brand’s efforts to encourage healthier eating habits by advocating for their Original Zero Maida Bread. The initiative aims to engage a wide audience through a social media reel featuring Urfi Javed. The promotional content will be shared across various digital platforms and media channels to promote healthier bread choices.

"As an actor, I hold a deep commitment to staying healthy. I consciously opt for clean eating, prefer gluten-free products as they are the way to go for a healthier gut, while propagating healthier lifestyle choices. The Health Factory’s initiative is inspiring millennials and Gen Zs to reimagine their bread choices. It’s been an absolute joy being a part of this campaign," said Urfi Javed.

The collaboration between The Health Factory and actor Urfi Javed promotes the brand’s bread products with the message #Bread Badlo Aadat Nahi (Change the Bread, Not the Habit). This initiative aims to reshape attitudes towards bread consumption through digital content shared across various platforms.

The promotional reel showcases The Health Factory’s bread range, emphasizing that these products are free from added preservatives and colors. Urfi Javed leads the content creation on social media, encouraging consumers to make informed choices about their daily consumption habits.

The Health Factory’s bread products, including the Original Zero Maida Bread, are available for purchase offline at general and modern retail stores in Mumbai, Delhi NCR, Pune, Bangalore, and Chennai. They can also be bought online through e-commerce platforms like Bigbasket, Zepto, Blinkit, and Swiggy Instamart.