Tag: Latest Marketing News

Campaigns
Dinshaw’s Unveils “Dildaar Dinshaw’s” Summer Campaign, Reinventing Classic Sweets

Dinshaw’s Unveils “Dildaar Dinshaw’s” Summer Campaign,...

Heritage confectioner Dinshaw’s introduces “Dildaar Dinshaw’s” summer campaign—quirky...

Inside Edge
Rs 30,000 Crore Question: Why FMCG Still Dominates Indian Advertising

Rs 30,000 Crore Question: Why FMCG Still Dominates Indian...

FMCG accounts for over ₹30,000 crore in ad spend—outpacing auto and finance—driven...

Inside Edge
Champak Magazine’s ‘RoboDog’ Spat with BCCI Fetches National Spotlight

Champak Magazine’s ‘RoboDog’ Spat with BCCI Fetches National...

Children’s publisher Champak and BCCI clash over trademark “Champ,” after robot-dog...

Inside Edge
Netflix India Launches Immersive Storytelling Experience at Waves 2025 Festival

Netflix India Launches Immersive Storytelling Experience...

At Mumbai’s Waves 2025 media fest, Netflix India debuts a multi-sensory, interactive...

Campaigns
Vishal Dadlani Voices Heartfelt Labour Day Anthem for Sugee Group

Vishal Dadlani Voices Heartfelt Labour Day Anthem for Sugee...

Sugee Group enlists Vishal Dadlani to sing a stirring Labour Day tribute—melding...

Campaigns
Godrej’s Labour Day Salute: Celebrating an Inclusive Workforce

Godrej’s Labour Day Salute: Celebrating an Inclusive Workforce

Godrej Consumer Products releases an emotive Labour Day film spotlighting its diverse...

Campaigns
Philips’ Precision Play: AI on Your Face for India’s Grooming Elite

Philips’ Precision Play: AI on Your Face for India’s Grooming...

Philips launches AI‑driven skin analysis via app and device, targeting India’s grooming...

Campaigns
Jordan’s Epic: A Seven‑Minute Film Featuring Luka Dončić’s Court Magic

Jordan’s Epic: A Seven‑Minute Film Featuring Luka Dončić’s...

Jordan Brand releases cinematic short starring Luka Dončić, merging slow‑motion...

Campaigns
Home Credit India’s “Upgrade Karein”: Life Ke Scenes Campaign Unfolds

Home Credit India’s “Upgrade Karein”: Life Ke Scenes Campaign...

Home Credit India debuts “Upgrade Karein” campaign—spotlighting everyday life moments...

Campaigns
Jonas Meets Foam: Joe Jonas and Heineken’s Social Media Apocalypse

Jonas Meets Foam: Joe Jonas and Heineken’s Social Media...

Heineken enlists Joe Jonas in a tongue‑in‑cheek apocalypse scenario, blending humor,...

Campaigns
Grameen Kulfi’s Frozen Pause: “Jaldi Kya Hai? Slow Down and Savour”

Grameen Kulfi’s Frozen Pause: “Jaldi Kya Hai? Slow Down...

Grameen Kulfi’s new campaign celebrates mindful indulgence, turning hurried moments...

Campaigns
Deconstruct’s SPF Pitch: Making Sun Protection a Daily Habit

Deconstruct’s SPF Pitch: Making Sun Protection a Daily...

Deconstruct launches an engaging SPF awareness campaign—combining dynamic visuals,...

Technology
Meta’s AI Ambition: A ChatGPT and Gemini Challenger Emerges

Meta’s AI Ambition: A ChatGPT and Gemini Challenger Emerges

Meta launches a dedicated AI app powered by Llama 4, offering real-time chat, multimodal...

Business Spotlight
Cheil SWA Emerges: Rebranding India’s Digital Marketing Powerhouse

Cheil SWA Emerges: Rebranding India’s Digital Marketing...

Cheil India rebrands to Cheil SWA Group India, reflecting expanded services, strategic...

Campaigns
Pepperfry Products Now on Zepto: Ten-Minute Furniture Fixes Arrive

Pepperfry Products Now on Zepto: Ten-Minute Furniture Fixes...

Pepperfry partners with Zepto for 10-minute delivery, bringing home décor essentials...

Business Spotlight
KR$NA’s Mic Drop: From Mumbai Streets to Global Hip-Hop Stage

KR$NA’s Mic Drop: From Mumbai Streets to Global Hip-Hop...

Indian rap maestro KR$NA has just inked a trailblazing deal with Nas’s Mass Appeal...