Posts
From Performance Marketing to Credibility-Led Growth: Why...
Discover how shifting from performance marketing to credibility-led growth and Digital...
AARAV brings Indian fragrance expertise to Beautyworld...
Ajit Vaze to join global fragrance leaders for “Global Scent: How Perfumery Is Going...
Raymond Lifestyle appoints Publicis Groupe India as first-ever...
A new chapter for two century-old institutions with deep roots in India and a shared...
Brand Repositioning: flutrr Unveils ‘The Love Marriage...
Discover how Indian relationship platform flutrr is strategically repositioning...
Where Strategy Meets Innovation: Tech Mahindra Global Chess...
Discover how Tech Mahindra Global Chess League Season 4 in Bengaluru redefined sports...
Beyond the Gym: How Foodstrong & Sara Ali Khan Are Repositioning...
Health-food brand Foodstrong taps actor Sara Ali Khan to spearhead its brand evolution,...
Beyond the Stream: How hoichoi is Redefining Media Monetization...
Discover how SVF-backed hoichoi is scaling beyond subscriptions. Co-founder Vishnu...
Data Sovereignty Meets Next-Gen AI: Anthropic Unveils In-Country...
Anthropic launches in-country Claude inference in India via Amazon Bedrock, unlocking...
Underneat Steps into Long-Form Storytelling with Instagram...
A 14-episode Tulsea Original marks the brand's first association with long-form...
McCain Foods Steps Out of the Freezer Aisle with First-Ever...
McCain Foods expands beyond frozen aisle retail by launching its first-ever Signature...
AJIO Appoints Ahaan Panday as Brand Ambassador for Festive...
AJIO collaborates with rising star Ahaan Panday to front its 2026 festive campaign,...
Ray-Ban Names Ranveer Singh as India Brand Ambassador;...
Ray-Ban signs Ranveer Singh as its first Indian brand ambassador, teaming up with...
Ferrero Rocher: How a Chocolate Brand Turned Gifting Into...
Ferrero Rocher has built a distinctive position around premium gifting, celebrations...
JD Institute Of Fashion Technology Secures three wins at...
Three winning entries highlight creative excellence across the Student and Designer...
Varun Karad appointed Co-Chair of CII Committee on Compressed...
Appointment comes as India implements the ₹23,731-crore GOBARdhan framework aimed...
PhonePe Marks 10-Year Milestone with Data-Driven Gratitude...
PhonePe celebrates its 10th anniversary with an Ogilvy-crafted campaign featuring...
