Industry

Ayushmann Khurrana rejoins as Nexus Select Malls' brand ambassador

Ayushmann Khurrana rejoins as Nexus Select Malls' brand...

Khurrana will lead exclusive brand launches and interactive fan engagements, becoming...

Liberty Shoes launches #ForeverSneakers to captivate Gen Z and Millennials

Liberty Shoes launches #ForeverSneakers to captivate Gen...

The #ForeverSneakers collection is Liberty's response to the evolving tastes of...

FSSAI halts spice brands' sales due to unsafe samples found

FSSAI halts spice brands' sales due to unsafe samples found

Affected brands are resolving regulatory issues to comply and regain consumer trust...

Etude appoints Palak Tiwari as first Indian brand ambassador.

Etude appoints Palak Tiwari as first Indian brand ambassador.

The brand encourages consumers to express their individuality and creativity through...

Mondelēz and Lotus Bakeries collaborate to expand Biscoff in India

Mondelēz and Lotus Bakeries collaborate to expand Biscoff...

The partnership aims to create co-branded chocolate innovations, targeting key markets...

Are advertisers warming to ICC Men’s T20 World Cup 2024?

Are advertisers warming to ICC Men’s T20 World Cup 2024?

Disney Star began the tournament with 19 sponsors and has now added brands like...

Bonn Group Launches Clean Label Bread and Bakery Range

Bonn Group Launches Clean Label Bread and Bakery Range

Bonn Group Expands with La Americana Gourmet's Clean Label Bread and Bakery Range,...

Noticed the new fitness bands Indian cricket players are wearing?

Noticed the new fitness bands Indian cricket players are...

The band offers real-time stress scores and recovery tracking, providing data points...

Kohli, Mandhana, Jammwal star in Royal Challenge Drinking Water ad

Kohli, Mandhana, Jammwal star in Royal Challenge Drinking...

Conceptualised by Enormous, the new campaign honors those who are progressive and...

Anil Kapoor hosts Bigg Boss OTT 3: streaming details here

Anil Kapoor hosts Bigg Boss OTT 3: streaming details here

Anil Kapoor replaces Salman Khan as the host for Bigg Boss OTT Season 3, which will...

Microsoft announces layoffs, cutting 1,000 jobs amid broader workforce reductions

Microsoft announces layoffs, cutting 1,000 jobs amid broader...

A Microsoft spokesperson confirmed via email the restructuring of Microsoft’s Mixed...

OTT platforms shift focus from exclusivity to sharing content rights

OTT platforms shift focus from exclusivity to sharing content...

Video streaming platforms now syndicate original content to rivals, aiming to enhance...

World Environment Day 2024: Brands, Organizations Promote Global Sustainability Efforts

World Environment Day 2024: Brands, Organizations Promote...

On World Environment Day 2024, brands and organizations launch initiatives to restore...

SC requires advertisers' self-declaration; MIB launches declaration portal

SC requires advertisers' self-declaration; MIB launches...

Starting June 4, 2024, MIB will activate the self-declaration portal, requiring...

Virat Kohli Partners with TIDL for Indian Market Launch

Virat Kohli Partners with TIDL for Indian Market Launch

TIDL, in partnership with Virat Kohli and Baidyanath Group, introduces advanced...

Malaysia bans MDH and Everest spice sales over pesticide fears

Malaysia bans MDH and Everest spice sales over pesticide...

Malaysia Bans Sale of MDH and Everest Spices Due to Ethylene Oxide Concerns, Health...