Campaigns

Pepsi’s Super Bowl Ad Sends Coke’s Polar Bear to Therapy

Pepsi’s Super Bowl Ad Sends Coke’s Polar Bear to Therapy

Pepsi reignites the cola wars with a bold Super Bowl ad featuring Coke’s polar bear,...

Bridgerton Meets Fragrance: Kimirica Brings Regency Luxury to Life

Bridgerton Meets Fragrance: Kimirica Brings Regency Luxury...

Kimirica collaborates with Netflix’s Bridgerton to launch a luxurious fragrance...

Crocs Unveils ‘Wonderfully Unordinary’ As New Global Brand Platform

Crocs Unveils ‘Wonderfully Unordinary’ As New Global Brand...

Crocs launches “Wonderfully Unordinary” as its first global brand platform in a...

BharatPe Takes A Swing With Rohit Sharma Ahead Of T20 World Cup

BharatPe Takes A Swing With Rohit Sharma Ahead Of T20 World...

BharatPe launches its Super Over campaign with Rohit Sharma ahead of the T20 World...

Xylys Taps Abhishek Sharma As Cricket-Inspired Brand Ambassador

Xylys Taps Abhishek Sharma As Cricket-Inspired Brand Ambassador

Xylys names cricketer Abhishek Sharma as brand ambassador with a campaign that blends...

Cummins Trades Yorkers For Punchlines In T20 World Cup Ad Spot

Cummins Trades Yorkers For Punchlines In T20 World Cup...

Pat Cummins embraces a lighter side as he becomes a comedian in Prime Video’s ICC...

Bridgerton Season Four Is Quietly Rewriting Shopping Behaviour

Bridgerton Season Four Is Quietly Rewriting Shopping Behaviour

Bridgerton Season Four is influencing shopping habits as brands tap into Regency...

Rajnigandha Celebrates Craft Over Claims In New Television Film

Rajnigandha Celebrates Craft Over Claims In New Television...

Rajnigandha’s latest TVC shifts focus to its meticulous blending process, using...

Thyrocare Brings Preventive Health To Spotlight With Madhuri Dixit

Thyrocare Brings Preventive Health To Spotlight With Madhuri...

Thyrocare appoints Madhuri Dixit as brand ambassador to strengthen conversations...

Why Insta Help Is Becoming The New Urban Household Essential

Why Insta Help Is Becoming The New Urban Household Essential

Insta Help reflects how urban Indian households are embracing on demand domestic...

Old Hindi Songs Find New Life In Modern Advertising Playbooks

Old Hindi Songs Find New Life In Modern Advertising Playbooks

Indian advertisers are reviving classic Hindi film songs to trigger nostalgia, emotional...

Godrej Brings Handloom Care Into The AI Washing Era

Godrej Brings Handloom Care Into The AI Washing Era

Godrej launches AI powered washing machines designed for handloom fabrics, blending...

Philips India Styles Gen Z Appeal With Rasha Thadani Partnership

Philips India Styles Gen Z Appeal With Rasha Thadani Partnership

Philips India appoints Rasha Thadani as hair styling ambassador, launching a digital...

GIVA Turns Green Flags Into Silver Proofs This Valentine’s Season

GIVA Turns Green Flags Into Silver Proofs This Valentine’s...

GIVA’s Valentine’s film uses humour and satire to decode modern love, showing how...

When Courage Comes Naturally, Even Children Become Quiet Heroes

When Courage Comes Naturally, Even Children Become Quiet...

Dabur Red’s Republic Day film celebrates instinctive courage in children, reminding...

Spykar Salutes Real Changemakers Who Keep India Moving Forward

Spykar Salutes Real Changemakers Who Keep India Moving...

Spykar marks Republic Day with a changemaker led digital campaign celebrating Indians...