Campaigns
Squid Game Mania: How Korean Culture Redefined Brand Strategies
Squid Game Season 2 and Korean culture reshaped brand strategies in India, blending...
McCain Celebrates Family Bonds and Winter Warmth with Nostalgic...
McCain’s Winter Campaign Highlights Family Bonds, Nostalgia, and Togetherness with...
Ather Rizta Revolutionizes Family Scooters with Smart Location...
Ather Rizta Family Scooter Features Location Sharing, Practical Design, and Smart...
Zomato Rings in 2025 with Humorous Rajpal Yadav Campaign
Zomato’s New Year Campaign Features Rajpal Yadav, Combining Humour, Nostalgia, and...
Somany Ceramics Partners with Delhi SG Pipers for HIL Revival
Delhi SG Pipers collaborates with Somany Ceramics for the Hockey India League 2025,...
Zepto Delights Users with 2024 Year-End Highlights and...
Zepto’s 2024 recap unveils bold milestones, quirky user habits, and fun facts from...
Bigbasket Spreads New Year Cheer with Unique Greeting Cards
Bigbasket partners with IMFPA to celebrate New Year through unique cards crafted...
Surbhi Nagpal Joins Zee Media to Lead Sales Operations
Surbhi Nagpal joins Zee Media as National Sales Head, bringing over 20 years of...
Redmatter Expands Client Roster, Targets Big Growth for...
Redmatter expands with Hansaplast, South India Jewellery, and Snackster. Bold plans...
2024’s Boldest Brand Collabs: Jackie Shroff to CID Comebacks
2024 saw unforgettable ad campaigns starring Jackie Shroff, CID, and quirky celeb...
Ikea Faces Slowest Growth in India Amid Mounting Losses,...
Ikea reports slowest revenue growth in India, with losses mounting to ₹1,303 crore....
Bata India Introduces Voluntary Retirement Scheme for Workers...
Bata India introduces a Voluntary Retirement Scheme for workers at its Hosur unit,...
Adani Group Exits Adani Wilmar JV; Wilmar to Take Full...
Adani Group exits Adani Wilmar JV as Wilmar International takes control. Discover...
India Today Group Launches Stage Aaj Tak with Yo Yo Honey...
India Today Group launches Stage Aaj Tak with Yo Yo Honey Singh’s Millionaire Tour....
Network18 Appoints Shobit Arora as National Head of Connected...
Network18 appoints Shobit Arora as National Head of Connected TV. With over 14 years...
Dravidar Kazhagam Honors Periyar with Groundbreaking 3D...
Dravidar Kazhagam's unique 3D video tribute to Periyar, blending animation and ideology...