Vinod Cookware Honours Non-Cooking Moms with Heartfelt Mother’s Day Film
Vinod Cookware’s “Not Every Mom Loves to Cook” film celebrates mothers whose love transcends the kitchen—focusing on emotional nourishment and breaking culinary clichés.
Prakhar
Celebrating Care Beyond the Kitchen
Vinod Intelligent Cookware has launched “Not Every Mom Loves to Cook,” a 90-second digital film that reframes maternal affection as much more than homemade meals. Through a candid conversation between a daughter and her mother, who admits she doesn’t enjoy cooking, the spot honours quiet acts of care, from ordering takeout to heartfelt encouragement.
Authentic Storytelling in Real Homes
Filmed in lived-in kitchens rather than polished sets, the campaign features everyday families and genuine dialogue, dismantling the notion that a mother’s worth is tied to her culinary skills. Vinod’s leadership explains this tribute to mothers who offer love in non-traditional ways.
Breaking Stereotypes with Empathy
By shining a light on mothers who don’t fit the “cook in chief” mold, Vinod Cookware positions itself as a brand that values and celebrates all forms of maternal love—emotional, logistical, or simply being present.
