Tag: Latest Marketing News

Campaigns
7UP: The ultimate refreshment for those who crave spicy flavor

7UP: The ultimate refreshment for those who crave spicy...

7UP® embraces summer refreshment, collaborating with Rashmika Mandanna and Anirudh...

Technology
Google's Gemini chatbot app now in 150+ countries, goes global

Google's Gemini chatbot app now in 150+ countries, goes...

Google's Gemini app, an AI chatbot, now spans 150+ countries, including India. Available...

Campaigns
Tamannaah Bhatia collaborates with DiataalD for an upcoming project

Tamannaah Bhatia collaborates with DiataalD for an upcoming...

Tamannaah Bhatia partners with DiataalD for #MyHeartLovesDiataalD campaign, promoting...

Business Spotlight
Deepika Padukone actively involved in 82°E's product development journey: Keerthana Ramakrishnan

Deepika Padukone actively involved in 82°E's product development...

Celebrities, using their influence and personal brand, are launching makeup and...

Campaigns
Flipkart rescues forgetful romantics with 'Blame it on Flipkart' campaign

Flipkart rescues forgetful romantics with 'Blame it on...

The campaign is brought to life by the creative minds at 22feet Tribal WW, showcasing...

Analysis
Digital growth forecast: 17% surge expected in 2024

Digital growth forecast: 17% surge expected in 2024

Anticipated at Rs 46,565 cr, the Digital AdEx for the year is predominantly fueled...

Business Spotlight
Publicis Commerce India launches inaugural Digital Growth Marketing Playbook edition

Publicis Commerce India launches inaugural Digital Growth...

Publicis Commerce India unveiled its first Digital Growth Marketing Playbook in...

Business Spotlight
Delhi Capitals announce Puma as official kit sponsor

Delhi Capitals announce Puma as official kit sponsor

Puma India collaborates with Delhi Capitals, becoming the official kit partner for...

Industry
Nike to cut over 1,600 jobs in strategic restructuring move

Nike to cut over 1,600 jobs in strategic restructuring...

As part of a strategic plan, sneaker giant Nike is set to lay off employees, aiming...

Campaigns
Ranveer Singh grooves to Yashraj Mukhate's beats in latest Tic Tac ad

Ranveer Singh grooves to Yashraj Mukhate's beats in latest...

Ferrero India unveils #VibeHai campaign for Tic Tac, featuring Ranveer Singh dancing...

Industry
Love Beyond Limits: Brands Get Creative with Valentine's Day OOH Advertising

Love Beyond Limits: Brands Get Creative with Valentine's...

Brands embraced the love bug, pushing creative boundaries in this year's Valentine's...

Technology
Slack updates: Channel recaps, thread summaries, and more AI features

Slack updates: Channel recaps, thread summaries, and more...

Slack introduces AI update with search answers, channel recaps, thread summaries,...

Analysis
Auto sector excels in digital AdEx, led by paid search

Auto sector excels in digital AdEx, led by paid search

Auto industry heads highlight sector's growing digital ad spend. Emphasis on search...

Business Spotlight
Publicis Commerce India launches inaugural Digital Growth Marketing Playbook edition

Publicis Commerce India launches inaugural Digital Growth...

Publicis Commerce India unveiled the Digital Growth Marketing Playbook in collaboration...

Business Spotlight
Publicis Commerce India launches inaugural Digital Growth Marketing Playbook edition

Publicis Commerce India launches inaugural Digital Growth...

Publicis Commerce India unveiled the Digital Growth Marketing Playbook in collaboration...

Industry
Digital CAC rises: Strategies for D2C brands in challenging times

Digital CAC rises: Strategies for D2C brands in challenging...

Soaring digital CAC attributed to rising Cost Per Impression on platforms like Meta...