Tag: Advertising News

Campaigns
Apollo Tyres Replaces Dream11 as Team India’s Jersey Sponsor

Apollo Tyres Replaces Dream11 as Team India’s Jersey Sponsor

Apollo Tyres inks a lead sponsorship deal with BCCI, replacing Dream11 as jersey...

Campaigns
Call Me Chunky Debuts with Arjun Kapoor in a Quirky Campaign

Call Me Chunky Debuts with Arjun Kapoor in a Quirky Campaign

Call Me Chunky introduces its first-ever campaign, “Unlocking Emotions, One Chunk...

Campaigns
E-commerce Giants Increase Ad Spend Sharply in FY25

E-commerce Giants Increase Ad Spend Sharply in FY25

E-commerce platforms boost advertising & promotions budgets in FY25. Revenue growth...

Campaigns
Brands Use AI for Festive Campaigns with 30-40% Success

Brands Use AI for Festive Campaigns with 30-40% Success

Festive-season campaigns using AI deliver 30-40% success rates. Brands in beauty,...

Business Spotlight
Dheeraj Sinha Named Advertising Club President for 2025–26

Dheeraj Sinha Named Advertising Club President for 2025–26

Dheeraj Sinha of FCB India & South Asia elected Advertising Club President for 2025–26....

Industry
Ferrero India Appoints Zoher Kapuswala Marketing Head

Ferrero India Appoints Zoher Kapuswala Marketing Head

Veteran marketer Zoher Kapuswala now heads marketing for Ferrero’s brands in India...

Campaigns
Boat Turns Up Noise With Samay Raina’s Comic Pitch

Boat Turns Up Noise With Samay Raina’s Comic Pitch

Boat partners with comedian Samay Raina to spotlight ANC tech, blending humor with...

Business Spotlight
Tupperware Expands Footprint in India with the Launch of Glassware, Cookware & Stainless-Steel Bottles & Flasks

Tupperware Expands Footprint in India with the Launch of...

Tupperware launches glassware, cookware, and stainless-steel flasks in India, blending...

Industry
BFSI Ad Spend Hits ₹5,000 Cr in FY25

BFSI Ad Spend Hits ₹5,000 Cr in FY25

BFSI sector's advertising expenditure reaches ₹4,935 crore in FY25, driven by seasonal...

Campaigns
Ajay Devgn Recreates Iconic Split for Instamart Sale

Ajay Devgn Recreates Iconic Split for Instamart Sale

Ajay Devgn's legendary split returns in Instamart's 'Quick India Movement 2025'...

Campaigns
Tyaani Jewellery Enlists Kusha Kapila for Youthful Campaign

Tyaani Jewellery Enlists Kusha Kapila for Youthful Campaign

Tyaani Jewellery's 'Forces of Tyaani' campaign, featuring Kusha Kapila, emphasizes...

Campaigns
CRED's Gambhir Ad: Surreal AI Satire Unveiled

CRED's Gambhir Ad: Surreal AI Satire Unveiled

CRED's latest ad features Gautam Gambhir reacting to a bizarre AI-generated commercial,...

Campaigns
SW Network Makes iPhone Season Unmissable Ahead of Flipkart’s Big Billion Days

SW Network Makes iPhone Season Unmissable Ahead of Flipkart’s...

SW Network partners with Flipkart for iPhone Season during Big Billion Days, blending...

Campaigns
Himalayan Celebrates Clay Artistry with Limited-Edition Campaign

Himalayan Celebrates Clay Artistry with Limited-Edition...

Himalayan Natural Mineral Water honors Himalayan artisans through handcrafted mugs...

Campaigns
Mahima Kukreja & Nikhil Guha Join Grey India’s Creative Leadership

Mahima Kukreja & Nikhil Guha Join Grey India’s Creative...

Grey India appoints Mahima Kukreja as Group Creative Director and Nikhil Guha as...

Campaigns
Sanya Malhotra Stars in Flite's New 'Sar Utha Kadam Badha' Campaign

Sanya Malhotra Stars in Flite's New 'Sar Utha Kadam Badha'...

Saatchi & Saatchi India's latest Flite campaign, featuring Sanya Malhotra, reimagines...