Schbang Acquires Addikt, Expanding Global Presence
The brand new entity, addiktschbang, combines india’s technology, british storytelling finesse, and dutch layout excellence to serve over three hundred of manufacturers.
Schbang Acquires Addikt, Expanding Global Presence
Schbang, an unbiased organization, has bolstered its global affect by obtaining addikt. Addikt has added layout paintings for global manufacturers along with pleasure amsterdam, prada x armani at fabrique des lumières, rabobank, autotaalglas, booking.Com, and starsports ipl. The brand new entity, addiktschbang, combines india’s technology, british storytelling finesse, and dutch layout excellence to serve over three hundred of manufacturers.
As addiktschbang, schbang decisively enters the eu marketplace, capitalising at the region’s 11.1% boom in digital advertising, which reached €96.9 billion in 2023. With the eu programmatic advertising marketplace projected to grow to €143.03 billion via 2029 at a cagr of 7.22%, addiktschbang is poised to harness this enlargement and set new international creative excellence requirements.
"our acquisition of addikt and the formation of addiktschbang constitute a bold step in our global approach," said harshil karia, founder and managing director of schbang. "through merging our era, storytelling, and design strengths, we are uniquely located to deliver revolutionary solutions to a number of the sector’s largest manufacturers. As we enter the eu market, we’re not just expanding our footprint – we’re putting the degree to redefine innovative excellence on a worldwide scale."Addiktschbang, powered with the aid of a team of 1300+ experts, is about to supply completely incorporated marketing solutions. By using uniting this expertise with strategic partnerships from global martech leaders like meta, google, hubspot, salesforce, adobe, and zoho, the enterprise gets rid of the need for multiple agencies.
Robust affiliations with enterprise organizations along with bno (association of dutch designers), oneclub, adc, adcn, adforum, and the dutch embassy of creativity similarly beef up addiktschbang's function as a pivotal force inside the worldwide creative landscape.
Barry schwarz, co-founder of addikt, stated, "india has confirmed itself as a world-class chief in virtual and it era, and now, with this connection to amsterdam, we're making a logical and bold step in the direction of establishing ourselves as a global creative powerhouse. This partnership strengthens our presence in europe and aligns with schbang’s and india’s broader aims to shape a global network. We attention on creating robust cultural and inclusive connections among brands and their audiences even as pushing the worldwide limitations of creativity and era."
The formation of addiktschbang marks a pivotal first step in schbang’s international growth method, with europe serving because the launch pad for further boom into africa and the center east.our paintings at addiktschbang is ready pushing innovative barriers and placing new enterprise standards,” stated koen van ovoorde, co-founder of addikt. “whether or not crafting a festival identification, pioneering hyper-personalisation, or creating immersive emblem experiences, we are devoted to turning in paintings that now not only meets however exceeds the expectations of our global clients."