Puneet, Poonam, and Deepak Kalal Star in Stake Ad Spectacle
Stake enlists Puneet Superstar, Poonam Pandey, and Deepak Kalal in its latest high-energy digital campaign, blending humor and suspense to drive app downloads.

A Star-Studded Entry into Betting Ads
Online betting platform Stake has launched a flamboyant new digital film featuring internet sensations Puneet Superstar, Poonam Pandey, and Deepak Kalal in a tongue-in-cheek “high stakes” heist scenario. Each personality brings a distinct flair: Puneet’s deadpan intensity, Poonam’s playful glamour, and Deepak’s over-the-top antics converge into a fast-cut narrative designed to entertain and intrigue.
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The Heist of the Century, With a Twist
The film opens on a dark vault room where all three characters plot to crack the “Jackpot Safe.” As they bumble through laser grids and pressure plates, with comedic mishaps galore, the final reveal flips expectations: the safe actually dispenses real-time odds and live casino feeds from Stake’s app, not cash.
Integrated Social and Digital Rollout
Beyond the hero film, Stake is rolling out:
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Interactive Instagram Stories: Fans choose which celebrity should trigger the next booby trap.
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TikTok Challenges: #StakeHeist invites users to share their own “gaming capers,” with top entries winning bonus credits.
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YouTube Pre-Rolls: Short teasers starring each influencer tease the full film drop.
Driving App Engagement
Stake reports a 25% spike in new-user registrations since the campaign’s launch, with Puneet’s scenes alone generating over 2 million Instagram impressions within 48 hours,
Final Bet
By fusing three viral personalities into a cohesive comedic caper, Stake’s “Heist” campaign elevates betting ads from purely functional to highly entertaining, ensuring audiences remember the brand long after the credits roll.