Posts
E-commerce Embraces Entertainment with Celebrity-Led Campaigns
E-commerce brands are transforming shopping into entertainment by integrating celebrity-led...
KBC's ₹350 Crore Ad Game: Why Brands Still Bet
Despite 17 seasons, KBC commands premium ad rates, blending star power, legacy,...
Summercool Launches First TVC with Ajay Devgn
Summercool unveils its debut TVC featuring Ajay Devgn, highlighting comfort, durability,...
Nike's 'Why Do It?' Reimagines 'Just Do It' for Gen Z
Nike's 'Why Do It?' campaign redefines greatness as a choice, inspiring Gen Z athletes...
Urban Company's 'Chhote Sapne?' Celebrates Service Professionals...
Urban Company's latest campaign, 'Chhote Sapne?', highlights the entrepreneurial...
Gresbond Reinvents Tile Adhesive Ads with Humor
Kajaria's Gresbond launches a witty digital campaign, blending humor with reliability...
Himesh Reshammiya Channels Ravi Kumar for KFC's Epic Savers
Himesh Reshammiya revives his iconic Ravi Kumar persona in KFC's new campaign, featuring...
Hyundai’s Knight Range Expands: Creta Electric, i20, and...
Hyundai expands its Knight Edition lineup with Creta Electric, i20, and Alcazar—introducing...
Rohit Saraf Is the New Face of Kama Ayurveda’s Bringaras:...
Kama Ayurveda appoints Rohit Saraf as the face of Bringaras, a powerful Ayurvedic...
Alia Bhatt Joins Levi’s Global League: When Denim Meets...
Alia Bhatt is now Levi’s global brand ambassador, blending Bollywood stardom with...
GST 2.0 Rolls Out—Ad Rates Remain Unchanged
GST 2.0 launches October 22, but advertising tax rates stay steady—18% for digital,...
Havas Launches Gate One India for Strategic Consulting...
Havas India debuts Gate One—a global business transformation consultancy—led by...
Flipkart’s “Kuch Bhi Ho Sakta Hai” Reimagines Festive Advertising
Flipkart elevates Big Billion Days with surreal fantasy campaigns and celebrity...
Skyscanner Appoints Suryakumar Yadav as India Brand Ambassador
Cricket star SKY becomes Skyscanner’s first Indian brand ambassador, aiming to inspire...
Bastian Bandra Closes; Ammakai Set to Rise
Iconic Bastian Bandra shuts down. Hospitality group launches Ammakai, a South Indian...
Amazon India Leverages Creators to Transform Online Shopping...
Amazon India launches Tech Influencer Program to empower creators, boost product...