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Technology
WhatsApp ends free Google Drive, tips for managing your files

WhatsApp ends free Google Drive, tips for managing your...

WhatsApp backups on Android will count toward Google storage for Beta users in Dec...

Campaigns
Croma's witty campaign urges Tamil Nadu to upgrade with mega exchange

Croma's witty campaign urges Tamil Nadu to upgrade with...

Croma's End-of-the-Year Campaign in Tamil Nadu encourages consumers to upgrade electronics...

Campaigns
2023 in Advertising: Year's Most Impactful and Innovative Commercials Unveiled

2023 in Advertising: Year's Most Impactful and Innovative...

Featuring the most impactful TV commercials of 2023, shaping trends and leaving...

Industry
Is Amazon Prime Poised to Revolutionize India's Sports Industry?

Is Amazon Prime Poised to Revolutionize India's Sports...

Dr. Annurag Batra, BW Business World's Chairman, examines Amazon's partnership with...

Industry
2023: Digital advertising's substantial growth redefines the marketing landscape

2023: Digital advertising's substantial growth redefines...

2023 witnessed a 50% surge in Digital Ad impressions, doubling since 2021, showcasing...

Analysis
2023 Marketing: Embracing social responsibility, agility, AI-driven conversations prevailed

2023 Marketing: Embracing social responsibility, agility,...

Marketing leaders emphasized influencer collaborations, community nurturing, and...

Inside Edge
Deepika Padukone: Hyundai's Dynamic Ambassador for Innovation and Excellence

Deepika Padukone: Hyundai's Dynamic Ambassador for Innovation...

Discover automotive excellence with Hyundai as Deepika Padukone, our brand ambassador,...

Industry
Amazon Prime Video adopts ad-supported model following Netflix's move

Amazon Prime Video adopts ad-supported model following...

Amazon Prime Video's initial ad-supported model targets the US, UK, and Germany...

Analysis
Can Reliance-Disney India merger conclude within two months realistically?

Can Reliance-Disney India merger conclude within two months...

Legal experts foresee challenges finalizing the Reliance-Disney merger in 2 months,...

Industry
Tata Motors' New Year Commitment and Festive Cheers

Tata Motors' New Year Commitment and Festive Cheers

Tata Motors celebrates a New Year, renewing commitment to excellence, spreading...

Industry
Report: Google to cut 30,000 jobs in latest massive layoff

Report: Google to cut 30,000 jobs in latest massive layoff

Google's AI-based Performance Max transforms ad creation, autonomously generating...

Technology
ChatGPT's 2023 journey: Buzzword to impactful, transformative game-changer in AI

ChatGPT's 2023 journey: Buzzword to impactful, transformative...

ChatGPT's skill to emulate human dialogue crafts personalized experiences, fostering...

Campaigns
Salaar Unleashed: A Cinematic Odyssey Beyond Boundaries

Salaar Unleashed: A Cinematic Odyssey Beyond Boundaries

Embark on a riveting journey with Prabhas in 'Salaar Unleashed,' a cinematic marvel...

Industry
FMCG Industry Anticipates Double-Digit Growth in 2024 After Challenging Year

FMCG Industry Anticipates Double-Digit Growth in 2024 After...

After a challenging 2023, the FMCG industry anticipates double-digit growth in 2024,...

Analysis
2024: GenAI's pivotal moment in the marketing landscape beckons?

2024: GenAI's pivotal moment in the marketing landscape...

Generative AI transforms marketing, but Media Mix Modelling's complexity demands...

Campaigns
Electro Pulse: Lenskart's Dynamic Fusion of Music and Style with Ishan Khatter

Electro Pulse: Lenskart's Dynamic Fusion of Music and Style...

Explore Lenskart's latest collection, Electro Pulse, a vibrant symphony of colors...