HRX and The Good Bug Join Forces for Affordable Gut Health Solution

The Good Bug, a leading gut health brand, has partnered with HRX, the homegrown fitness brand co-founded by Hrithik Roshan and Exceed Entertainment, to launch an exciting new probiotic formula aimed at supporting weight management and gut health. This launch is all about making science-backed wellness more accessible to everyone, priced at just Rs. 499. This product, The Good Bug Metabolically Lean Supercharged Edition, is specially designed to help people manage their weight sustainably through a clinically researched, gut-targeted formula.

Keshav Biyani, co-founder of The Good Bug, shared that the launch is the result of extensive global research and a continuous commitment to innovation. “Our flagship product, Metabolically Lean, has received a fantastic response, motivating us to push the boundaries even further. With this new supercharged formula, we’re able to offer a product that makes an even greater impact on health. We are thrilled to join hands with HRX in this endeavor, as they share our passion for wellness and fitness.”

The HRX team, including Hrithik Roshan himself, has a personal connection to the collaboration. Roshan expressed his excitement about the partnership, revealing that he and his family have used The Good Bug products over the past year with positive results. “At HRX, we’re all about offering a holistic approach to health and fitness. This launch allows us to make advanced, science-backed solutions available to a wider audience,” Roshan said. “It’s a proud moment for us to be a part of something that truly benefits people in a sustainable, healthy way.”

The Metabolically Lean Supercharged Edition takes a groundbreaking approach to weight management by focusing on gut health. According to Prabhu Karthikeyan, co-founder of The Good Bug, the brand believes that gut health is the foundation of overall wellness. He emphasized their commitment to providing affordable, high-quality products that allow individuals to take control of their health. “With HRX’s support, our campaign reminds people that even the smallest steps can lead to a healthier, happier self.”

Adding to this sentiment, Afsar Zaidi, co-founder of HRX, highlighted that HRX’s mission is to offer a holistic lifestyle approach to health. The partnership with The Good Bug is a natural fit, as both brands strive to create impactful solutions that make healthy living accessible. Zaidi called this launch “a significant step in the brand’s journey to improve lives across India.”

The Good Bug Metabolically Lean Supercharged Edition is now available for purchase at an affordable Rs. 499, making it a promising new option for those looking to support their wellness journey. This collaboration marks a new chapter for both brands, as they set out to transform the health landscape across India by encouraging people to make gut health a priority.