Gully Labs and Royal Enfield Debut Hunter 350-Inspired Urban Sneakers
Gully Labs teams with Royal Enfield to launch a limited Hunter 350 sneaker—melding motorcycle heritage, rugged soles, and street-style swagger for riders and trendsetters.
Prakhar
Rubber Meets Road Legend
In an unexpected twist, Gully Labs—known for bold streetwear—and Royal Enfield—the storied motorcycle brand—have co-created a sneaker inspired by the Hunter 350. This limited-edition silhouette borrows design cues from the bike’s rugged frame: muted olive panels, tyre-tread soles, and metal eyelets echoing fuel-tank rivets. The result? A shoe that looks as ready for back-street alleyways as it does for café cruisers.
Design DNA and Detail
Every stitch tells a moto-tale:
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Leather Straps: Reminiscent of Hunter’s saddlebag buckles.
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Canvas Panels: In desert sand and forest green, nodding to adventure terrain.
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Reflective Piping: Mirrors the bike’s headlamp halo for night-ride safety.
Internals boast memory-foam sock liners embossed with the Gully Labs lightning bolt and the Enfield winged logo—a fusion of speed and style.
Launch and Lacing Events
Pop-up shows in Mumbai, Pune, and Bangalore convert showrooms into mini-garages. Riders test-ride Hunter 350s in the parking lot before lacing up the Gully x Enfield kicks. Live customization zones let buyers add monogrammed metal tags—just like customizing bike parts.
Digital Ride Culture
Social channels buzz with #HunterSneakerHunt challenges—fans post urban riding videos wearing the sneakers, from graffiti-strewn underpasses to rooftop overlooks. The top entries win guided motorcycle tours and sneaker-cleaning kits emblazoned with both brand logos.
Retail Rollout
After the initial pop-ups, the sneaker lands in Gully Labs stores, Royal Enfield flagship dealerships, and select premium footwear outlets. A sleek unboxing box looks like a mini fuel canister, complete with chain-link handles—turning every opening into a rider’s ritual.
Tying Laces to Lifestyle
By uniting two distinct fan bases, Gully Labs and Royal Enfield broaden both communities: bikers get a fresh streetwear look, while sneakerheads touch the steel-and-spirit of motorcycling heritage. This hybrid drop proves that culture collisions—when engineered with care—can produce truly iconic street staples.
