Dabur Real launches fizz drinks with Bollywood-style ad starring Sidharth Malhotra.

Dabur Real, a brand celebrated for its diverse range of beverage offerings, has announced the launch of an exciting new campaign featuring popular Bollywood actor Sidharth Malhotra. This campaign, conceptualized by Lowe Lintas, aims to spotlight Dabur Real’s latest line of Fizz beverages, which come in an array of tantalizing flavors including Cranberry, Orange, Jeera Cola, Apple, and Nimbu (Lemon).

The advertisement has been choreographed to harmonize perfectly with a captivating soundtrack, enhancing both the visual appeal and overall charm of the film. The lively presentation, combined with a catchy melody, promises to strongly resonate with viewers, effectively showcasing Dabur Real’s dedication to providing delightful beverage experiences.

Mayank Kumar, Vice President of Marketing at Dabur India, expressed his enthusiasm about the new launch, stating, “We are thrilled to expand our beverages category with the introduction of Réal Fizzin, and we are super excited to welcome Youth Icon Sidharth Malhotra to the Réal family. Réal offers consumers the widest range of healthy beverages, including Réal Juices & Beverages, Réal Drinks, and Réal Milkshake Frappe. With Réal Fizzin, our latest offering, we’ve combined the goodness of fruit with the fun of fizz. Réal Fizzin is available in five amazing variants – Cranberry, Orange, Nimbu (Lemon), Apple, and Jeera Cola. We are confident that our consumers will love this new Fizzin drink as it truly offers the best of both worlds in terms of fruit and fizz.”

Vasudha Misra, Regional Creative Officer at Lowe Lintas, also shared her thoughts on the campaign, stating, “This is a refreshing film for a refreshing drink. It conveys everything that needs to be said about Fizzin with effortless swag and a fun soundtrack. Mohit Arora and his team did a great job.”

The film is now available across all online and offline platforms, ready to engage and delight audiences everywhere.