Business

Britannia names Puneet Das CMO, elevates Siddharth Gupta

Britannia names Puneet Das CMO, elevates Siddharth Gupta

Britannia Industries appoints Puneet Das as Chief Marketing Officer and promotes...

Amazon’s Ad Engine Jumps 23% in Q4

Amazon’s Ad Engine Jumps 23% in Q4

Amazon’s advertising revenue rose 23% to $21.3 billion in Q4, outpacing total sales...

ITC Drags Britannia to Court Over Biscuit Pack

ITC Drags Britannia to Court Over Biscuit Pack

ITC has approached the Calcutta High Court, alleging Britannia’s 50:50 Cheese Dipped...

Sony Pictures Networks India Reinvents Game Shows to Bring Families Back to Appointment Viewing

Sony Pictures Networks India Reinvents Game Shows to Bring...

SPNI sharpens its focus on interactive game shows and reality formats, aiming to...

boAt Enters Dashcam Category with Hive Series Featuring 4K, ADAS and Sony STARVIS

boAt Enters Dashcam Category with Hive Series Featuring...

boAt enters the dashcam market with the Hive series, introducing models with 4K...

Meta hits $200 billion revenue milestone on AI-powered ad surge

Meta hits $200 billion revenue milestone on AI-powered...

Meta reports $59.9 billion in Q4 2025 revenue driven by strong Facebook and Instagram...

How Deepinder Goyal Proved That Culture Trumps Cash on New Year

How Deepinder Goyal Proved That Culture Trumps Cash on...

Zomato CEO Deepinder Goyal reveals why festive delivery success relies on operational...

Why Advertising’s Old Signals Are Fading, Says Martin Sorrell

Why Advertising’s Old Signals Are Fading, Says Martin Sorrell

Sir Martin Sorrell explains how digital dominance, platform economics and AI have...

Ghee Purity Crisis: Madhusudan Leads the Charge as #GheeKaSach Explodes Nationwide

Ghee Purity Crisis: Madhusudan Leads the Charge as #GheeKaSach...

The #GheeKaSach debate is raging across India. Learn about the two ways to check...

Dove And Reebok Celebrate Resilience With Reborn In My Kicks

Dove And Reebok Celebrate Resilience With Reborn In My...

Dove and Reebok unite for Reborn in My Kicks, a collaboration celebrating women’s...

Meezaan Defines Groom Style with Kora by NM

Meezaan Defines Groom Style with Kora by NM

Kora by NM enlists actor Meezaan Jafri for its “Crafted in Confidence” wedding campaign,...

Sony LIV Plugs into YouTube’s Global Stage

Sony LIV Plugs into YouTube’s Global Stage

Sony LIV teams up with YouTube TV and YouTube Primetime Channels to bring its Indian...

Nykaa Adds a French Glow with La Roche-Posay

Nykaa Adds a French Glow with La Roche-Posay

Nykaa expands its skincare lineup by launching premium French dermatological brand...

From Soap Operas to Star Charts—Balaji’s New Frontier

From Soap Operas to Star Charts—Balaji’s New Frontier

Balaji Telefilms launches AstroVani, a premium astrology app, signalling its move...

Netflix Counts Real Viewers, Not Just Profiles

Netflix Counts Real Viewers, Not Just Profiles

Netflix introduces a new audience metric called Monthly Active Viewers, counting...

Spotify Joins Yahoo DSP, Elevating Omnichannel Ad Experiences With Audio Power

Spotify Joins Yahoo DSP, Elevating Omnichannel Ad Experiences...

Yahoo DSP’s new partnership with Spotify gives advertisers direct, programmatic...