Aria Communications Takes PR Mandate for Suraksha Smart City

Aria Communications, a prominent PR and communications agency with over 20 years of experience, has been entrusted with the PR mandate for Suraksha Smart City, an ambitious self-sustaining township located in Vasai. This development is one of the largest greenfield projects in the region, and Aria Communications is set to enhance its visibility and market positioning through its expertise and innovative strategies.

Aria Communications brings a wealth of experience in collaborating with leading real estate brands across the country. The agency plans to leverage its disruptive communication strategies and digital-first approach to create a strong, community-focused PR campaign for Suraksha Smart City. The strategy will include a mix of integrated communications, targeted updates, and highlighting the project’s key value propositions. Aria’s efforts will aim to position Suraksha Smart City as a cutting-edge development at the intersection of green living and modern technology.

Spread across 362 acres, Suraksha Smart City stands as a symbol of sustainable urban development. It integrates industry-leading precast technology to create a high-quality living space that balances comfort with nature. The township will offer residents a harmonious lifestyle with access to schools, playgrounds, healthcare facilities, hospitals, and shopping centers, all within a self-sustained environment. This emphasis on social infrastructure and environmental consciousness makes Suraksha Smart City a significant development in the Mumbai real estate market.

Jash Panchamia, part of the Suraksha Group management, expressed excitement about partnering with Aria Communications, praising the agency’s reputation in the real estate sector and its innovative approach. “Suraksha Smart City represents a milestone for us at the Suraksha Group, and we are keen to work with a PR agency whose values and vision align with ours. Aria Communications is known for its innovative outlook, and we are confident that this collaboration will take our project to new heights.”

On the other hand, Shweta Powar, Founder & CEO of Aria Communications, shared her enthusiasm for working with Suraksha Smart City. She highlighted how the project’s focus on community development and environmental sustainability aligns with Aria’s vision. “We are thrilled to represent Suraksha Smart City, a project that is reshaping the future of Mumbai’s real estate landscape. Our deep understanding of the industry and our strategic insights will help elevate Suraksha Smart City’s presence in the market.”

Through this partnership, Aria Communications will focus on not just disseminating updates about Suraksha Smart City but also shaping the narrative around its forward-thinking approach and green initiatives. By tapping into its strong media relationships and leveraging innovative storytelling, Aria aims to bring this visionary project to the forefront of the Indian real estate market.