Analysis
TATA IPL 2024 achieved a record reach of 2,600 crore views,...
According to the platform, the 17th edition amassed over 35,000 crore minutes of...
Slower Q4 Growth Expected Amid Weak Services, Factory Output
India’s Q4 FY24 GDP growth is expected to slow to 6.2-7.3% due to weak services...
Indian apps dominate fantasy sports and betting markets:...
A data.ai report shows nine out of the ten most downloaded fantasy sports apps globally...
Insights from 6.5 Billion Data Points for Brand Growth
Marketing faces uncertainty, but analytics can guide impactful decisions. Kantar's...
BJP spent Rs 100 crore on Google ads in five months for,...
BJP allocated Rs 100 crore since January 1, spending Rs 40 crore within the first...
ZEEL Witnesses 6.8% Revenue Growth in FY24: Profit Surge
Zee Entertainment Enterprises Ltd reports revenue growth and profit surge in FY24,...
FY 23-24: COTT Annual Report notes digital media revenue...
OTT dominated fiscal revenue, securing Rs 31,800 crore, marking a significant portion...
Star India's sports revenue fell 17% to $105M
Star India's sports division reduced operating loss by 73% to $27M in the quarter...
Rural areas boost FMCG sales, bringing positive outcomes
Rural demand surpassed urban, propelling India's FMCG industry to 6.6% growth in...
India may become Apple's third-biggest market in three...
Apple achieved its eighth consecutive quarterly revenue record in India, with an...
Urban India shifts away from YouTube, WhatsApp, FB, and...
YouTube, WhatsApp, FB & X lost 5-15% users in India over 3 years, but Instagram...
T20 World Cup: Disney Star holds firm on advertising rates
Co-presenting & associate TV sponsorship for 55 matches cost Rs 61.4 cr, while digital...
Google wins amidst intensifying Lok Sabha Elections 2024...
The tech giant has already earned Rs 135 crore this year solely from political advertising,...
Global Phone Shipments Drop by 7.8% in 1Q24, Samsung Takes...
In the first quarter of 2024 (1Q24), global phone shipments declined by 7.8% to...
Videos lose appeal: 33% dip in monthly active users, 2023
Short video platform's monthly users sharply decline from 366 million in 2022 to...
Apple Surpasses 10 Million Shipments in India, Emerges...
Apple in India maintains a tech-savvy, aspirational image, riding the 'premiumization'...
