Zuno Insurance marks one year with kids-themed anniversary campaign

Zuno General Insurance, formerly known as Edelweiss General Insurance, is celebrating its one-year milestone in February 2024 with the release of a charming film titled "Zunoversary." The film, featuring a delightful cast of kids, offers a light-hearted and engaging reflection on Zuno's incredible journey. Through its trademark wit and humor, the film aims to convey that Zuno's products and services are designed to be straightforward and easily understandable, simplifying the complexities of insurance.

Shanai Ghosh, the MD & CEO of Zuno General Insurance, shared her excitement about the first year as Zuno, describing it as an incredible journey. She emphasized that "Zunoversary" encapsulates the essence of this journey and expressed eagerness to share it with customers and partners. Ghosh highlighted Zuno's brand personality as upbeat, approachable, and innovative, aligning with the digital native insurer's commitment to making insurance in the 21st century easy, friendly, and transparent.

As a reflection of this ethos, the film portrays Zuno's milestones and journey in a warm and relatable manner through the eyes of children, reinforcing the company's spirit of being an insurance provider that is not only trustworthy but also accessible and friendly to its customers.