Tag: Marketing
The time is now for brands to purge their advertising supply...
Extreme Reach India's managing director, Dipali Mahesh, offers suggestions for resolving...
Saumya Rathor discusses being a culture curator and Pepsi's...
Recently, RTW clothing brand HUEMN teamed up with Pepsi to celebrate the self-assured...
Flashback Friday: When Mirinda turned orange for Blue Men
During Mirinda's global advertising campaign from 1994 to 1996, the renowned Blue...
The urgent need is for digital-first employee advocacy
Deepshikha Dharmaraj, Chief Executive Officer, BCW India Group, discusses the "three...
In 2023, Friday Filmworks will put a lot of emphasis on...
The CEO said we have five key releases this year to start the year with. According...
In 2023, Friday Filmworks will put a lot of emphasis on...
The CEO said we have five key releases this year to start the year with. According...
Human interactions will be powered by empathy, a clean,...
Operational efficiencies, stronger strategies, and a much stronger focus on creating...
Human interactions will be powered by empathy, a clean,...
Operational efficiencies, stronger strategies, and a much stronger focus on creating...
Placement of McDonald's Emily in Paris: Tastes off or fine?
According to experts, the brand integration is jarring and doesn't fit with the...
A quirky digital campaign by ‘Approach Bollywood’
Bollywood has launched its quirky digital campaign to promote don't drink & drive...
We Have High Hopes for An Increase in Consumer Demand
The most recent campaign for Dabur Chyawanprash and how the flagship brand performed...
Man Of The Year: Gautam Adani
Bloomberg has named Gautam Adani, the third-richest person in the world and the...
The key initiatives for B2B marketing in 2023.
Guest article by Sachin Sharma, Director of Enterprise Marketing Solutions at LinkedIn...
‘Slice-of-life’ a Marquee Initiative Film by McDonalds
This is the third film which has a unique take on inclusivity from the EatQual initiative.
The Most Joyous Occasions of 2022 are Compiled by Cadbury...
Introduction of the new Heart The Happiness by Ogilvy India.
Positive Effect of Digital Marketing on Indian D2C Market
How brands may successfully use direct-to-consumer marketing, choosing the correct...
