Tag: Latest Marketing News

Campaigns
Tata Motors urges businesses to seize control in new campaign

Tata Motors urges businesses to seize control in new campaign

In each film, a narrator plays a crucial role, vividly portraying Fleet Edge's advantages...

Campaigns
Sunil Grover praises samosas in a new Samosa Singh advertisement

Sunil Grover praises samosas in a new Samosa Singh advertisement

Indian brand Samosa Singh debuts an ad featuring comedian Sunil Grover. The one-minute...

Industry
Times OOH Secures Exclusive 7-Year Advertising Contract at Chandigarh International Airport

Times OOH Secures Exclusive 7-Year Advertising Contract...

Times OOH has gained advertising rights inside and outside Chandigarh International...

Business Spotlight
Disney Star's Viacom18 deal: A positive development for BCCI

Disney Star's Viacom18 deal: A positive development for...

The anticipated Zee-Sony merger collapses, spotlight shifts to the potential Disney...

Sports
Virat Kohli exits 8-year Puma deal, joins Agilitas Sports: Report.

Virat Kohli exits 8-year Puma deal, joins Agilitas Sports:...

Virat Kohli, India's renowned batsman, concludes his 8-year partnership with Puma...

Campaigns
Ranveer Singh acquired a stake in boAt through 'Lost in Nirvana' campaign

Ranveer Singh acquired a stake in boAt through 'Lost in...

Ranveer Singh invests in boAt, becoming a stakeholder and the face of their audio...

Technology
Meta Introduces "Imagined with AI" Labels for Transparency in Content Creation

Meta Introduces "Imagined with AI" Labels for Transparency...

The tech giant is creating scalable tools to detect invisible markers, aiming to...

Analysis
Ad's Green Evolution: Eco-Friendly Revolution in Marketing Communication

Ad's Green Evolution: Eco-Friendly Revolution in Marketing...

Arvind Nair, Mirum India's VP, delves into ASCI's new guidelines combating greenwashing...

Analysis
FMCG Giants Boost Ad Spending Amidst Improved Margins and Economic Positivity

FMCG Giants Boost Ad Spending Amidst Improved Margins and...

Ad spend will predominantly target TV, especially sports and news channels, along...

Inside Edge
Poonam Pandey's Faked Death Raises Ethical Concerns in Digital Awareness Campaign

Poonam Pandey's Faked Death Raises Ethical Concerns in...

The thin line between raising awareness and moral dilemmas: Poonam Pandey's death...

Campaigns
Empowering Futures: HDFC Life's Inspiring Campaign for Parental Belief in Gen Z

Empowering Futures: HDFC Life's Inspiring Campaign for...

Discover HDFC Life's poignant stories urging parents to believe in their children's...

Campaigns
Financial Harmony: Embrace 'Live The AND Life' with ICICI Direct

Financial Harmony: Embrace 'Live The AND Life' with ICICI...

Discover the freedom of pursuing diverse aspirations simultaneously with ICICI Direct's...

Campaigns
Atomberg collaborates with Harsha Bhogle in latest TV commercial venture

Atomberg collaborates with Harsha Bhogle in latest TV commercial...

The two-film campaign revolves around the theme of 'What a Fan!' highlighting the...

Analysis
FMCG industry anticipates increased consumption with favorable budget announcements

FMCG industry anticipates increased consumption with favorable...

Positive measures for self-sufficiency in oilseeds boost FMCG, particularly food,...

Industry
Fever FM unveils updated brand identity, enhancing its visual appeal

Fever FM unveils updated brand identity, enhancing its...

Fever FM undertakes a brand overhaul, aiming to transform into a youth-centric content...

Technology
WhatsApp Web introducing Chat Lock feature. Explore details on its functionality

WhatsApp Web introducing Chat Lock feature. Explore details...

WhatsApp is developing a chat lock feature for its web interface, enhancing privacy...