Lifestyle Opens 124th Store in Surat, Enhances Shopping Experience

Lifestyle, the flagship department store chain of the Landmark Group, has reached a new milestone with the opening of its 124th store in Surat. Strategically located at Madhuvan Circle, Adajan, this expansive 30,000 sq. ft. outlet is the brand’s third store in Surat, eighth in Gujarat, and 28th in the western region of India.

Vivek Thilakan, Senior Vice President – Operations (West) at Lifestyle International Pvt. Ltd., shared the announcement on social media, expressing excitement about the launch. “We are thrilled to open our third store in Surat, offering a seamless shopping experience with the latest trends in apparel, footwear, accessories, and beauty brands,” he stated, alongside images of the newly opened store.

The store boasts state-of-the-art self-checkout facilities to enhance customer convenience and integrates omnichannel features like ‘click and collect’, enabling shoppers to order online and pick up their purchases in-store. These initiatives are designed to deliver a smooth and hassle-free shopping experience, blending the best of physical and digital retail.

Known for its extensive range of products, Lifestyle offers apparel, footwear, children’s wear, toys, furniture, home furnishings, and personal grooming items, housing over 350 national and international brands. Top names like Louis Philippe, Van Heusen, Nike, Adidas, Tommy Hilfiger, and Tag Heuer ensure something for everyone.

This launch follows the chain’s celebration of its 100th store in May 2023. With ambitious plans to open 50 additional stores in the next three to four years, Lifestyle continues its mission to provide a world-class shopping experience and expand its retail footprint across India.