Tag: Digital Marketing
Sociapa secures Digital and Creative mandate for Madhusudan
Sociapa partners with Madhusudan, a leading dairy brand, to enhance digital and...
SEBI Crackdown Disrupts BFSI Festive Marketing Plans and...
BFSI brands reconsider influencer partnerships and marketing tactics amid SEBI's...
Adglobal360 secures HTech's digital marketing contract
AGL will manage paid media advertising for HTech across digital platforms, including...
Dentsu Creative Webchutney Secures Digital Mandate for...
The account, awarded after a competitive pitch, will be managed from the agency's...
Meta-GWI finds social media, Reels, influencers drive Indian...
Study reveals: Nearly half of casual gamers and 43% of real-money gamers originate...
Meta launches Instagram's creator marketplace, connecting...
Meta introduces ML-based recommendations, leveraging Instagram data for brands to...
Programmatic Advertising: The future path for digital marketing...
According to Dentsu e4m Digital Advertising Report 2024, programmatic buying accounted...
Son of Kargil veteran; mother pawned jewelry for cricket...
Despite father's career plans, Agra boy replaces KS Bharath in India-England third...
Digital CAC rises: Strategies for D2C brands in challenging...
Soaring digital CAC attributed to rising Cost Per Impression on platforms like Meta...
Adapting to the Appetite: Zomato and Swiggy Revolutionize...
As users actively engage, platforms become key spaces for advertisers. Experts note...
2024 heralds major tech upgrades, shaping mobile marketing...
As AI ascends, experts foresee a transformative revolution, not just evolution,...
When CTV made significant advances in India in 2023
Advertisers also notice CTV's abilities to increase viewer engagement and ad recall
Brand safety: A major concern for marketers in advertising...
Industry experts describe the challenging task brands face in preserving their reputation...
Google ad uproar: Just a minor issue or something significant?
Google's response to allegations involves allowing advertisers to exclude their...
Brand Strategies in the Age of Google's Innovative Generative...
Navigating Google SGE's New Features: Expert Advice for Brands and Advertisers to...
Social Media Platforms Engage in Fierce E-commerce Advertising...
Evolution of Internet Habits Fuels Intense Competition Among Emerging Social Media...
