Tag: Digital Marketing

Campaigns
Zee’s Iconic Characters Become Brand Influencers

Zee’s Iconic Characters Become Brand Influencers

Zee’s beloved TV characters are now brand influencers! Discover how Dilfluencers...

Campaigns
Monday Blues: A Marketing Goldmine

Monday Blues: A Marketing Goldmine

Brands are capitalizing on the universal feeling of Monday blues by using humor,...

Industry
Spicetree Design Agency to Power Justo Realfintech's Digital Growth

Spicetree Design Agency to Power Justo Realfintech's Digital...

Spicetree Design Agency partners with Justo Realfintech to boost its digital presence....

Campaigns
Cats: The Purrfect Marketing Tool

Cats: The Purrfect Marketing Tool

Discover how cat memes are taking over the digital world and becoming a powerful...

Industry
Indian Digital Agency ThinkROI Expands to US

Indian Digital Agency ThinkROI Expands to US

Indian digital marketing agency ThinkROI expands to the U.S. with a new office in...

Industry
WPP Fully Acquires T&Pm, Integrates AI for Next-Gen Marketing Solutions

WPP Fully Acquires T&Pm, Integrates AI for Next-Gen Marketing...

WPP completes T&Pm acquisition, integrating AI-driven WPP Open to transform client...

Industry
Madison Loop Wins SEO Mandate for Fintech Startup Liquify

Madison Loop Wins SEO Mandate for Fintech Startup Liquify

Madison Loop, a leading digital marketing agency, has been selected to handle the...

Inside Edge
Sociapa secures Digital and Creative mandate for Madhusudan

Sociapa secures Digital and Creative mandate for Madhusudan

Sociapa partners with Madhusudan, a leading dairy brand, to enhance digital and...

Industry
SEBI Crackdown Disrupts BFSI Festive Marketing Plans and Influencer Strategies

SEBI Crackdown Disrupts BFSI Festive Marketing Plans and...

BFSI brands reconsider influencer partnerships and marketing tactics amid SEBI's...

Industry
Adglobal360 secures HTech's digital marketing contract

Adglobal360 secures HTech's digital marketing contract

AGL will manage paid media advertising for HTech across digital platforms, including...

Industry
Dentsu Creative Webchutney Secures Digital Mandate for Godrej Professional

Dentsu Creative Webchutney Secures Digital Mandate for...

The account, awarded after a competitive pitch, will be managed from the agency's...

Industry
Meta-GWI finds social media, Reels, influencers drive Indian gamers

Meta-GWI finds social media, Reels, influencers drive Indian...

Study reveals: Nearly half of casual gamers and 43% of real-money gamers originate...

Technology
Meta launches Instagram's creator marketplace, connecting Indian content creators and brands

Meta launches Instagram's creator marketplace, connecting...

Meta introduces ML-based recommendations, leveraging Instagram data for brands to...

Analysis
Programmatic Advertising: The future path for digital marketing evolution

Programmatic Advertising: The future path for digital marketing...

According to Dentsu e4m Digital Advertising Report 2024, programmatic buying accounted...

Sports
Son of Kargil veteran; mother pawned jewelry for cricket kit

Son of Kargil veteran; mother pawned jewelry for cricket...

Despite father's career plans, Agra boy replaces KS Bharath in India-England third...

Industry
Digital CAC rises: Strategies for D2C brands in challenging times

Digital CAC rises: Strategies for D2C brands in challenging...

Soaring digital CAC attributed to rising Cost Per Impression on platforms like Meta...