Tag: Advertising News

Technology
Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar Q1 Growth

Pichai Credits Full-Stack AI Approach for Alphabet’s Stellar...

Alphabet’s Q1 2025 revenues hit $90.2 billion, up 12%; CEO Sundar Pichai cites unique...

Technology
Microsoft Tops List of Most Impersonated Brands in Phishing Attacks

Microsoft Tops List of Most Impersonated Brands in Phishing...

Check Point Research finds Microsoft at 36% of Q1 2025 phishing lures, followed...

Campaigns
TVS Apache’s 20:20 Campaign Celebrates Two Decades of Street Dominance

TVS Apache’s 20:20 Campaign Celebrates Two Decades of Street...

TVS Motor marks Apache’s 20th anniversary with “20:20” campaign, nostalgic storytelling,...

Campaigns
Tata AIG’s Medicare Select Ad Champions Coverage for Three Generations

Tata AIG’s Medicare Select Ad Champions Coverage for Three...

Tata AIG rolls out “Medicare Select” TVC showcasing three-generation family protection:...

Campaigns
Coke Zero’s Jump-Scare Ad Turns Fright into Refreshing Delight

Coke Zero’s Jump-Scare Ad Turns Fright into Refreshing...

Coca-Cola’s new Coke Zero spot uses playful jump scares to deliver lighthearted...

Campaigns
Battlegrounds to Bridal Gowns: BGMI Couple’s Viral Krafton Wedding Stunt

Battlegrounds to Bridal Gowns: BGMI Couple’s Viral Krafton...

Krafton orchestrates a surprise wedding for a Battlegrounds Mobile India couple,...

Business Spotlight
Kriti Sanon Champions Dreame Tech’s Smart Home Revolution as Ambassador

Kriti Sanon Champions Dreame Tech’s Smart Home Revolution...

Dreame Technology names Bollywood star Kriti Sanon its first Indian Brand Ambassador,...

Campaigns
Herbalife India’s “Sleep Enhance” Film Offers Nighttime Relief Naturally

Herbalife India’s “Sleep Enhance” Film Offers Nighttime...

Herbalife India launches Sleep Enhance, caffeine-free, saffron-based supplement...

Campaigns
Hindustan Zinc’s #ZungeKeKhilaafZinc Campaign Tackles Corrosion Head-On

Hindustan Zinc’s #ZungeKeKhilaafZinc Campaign Tackles Corrosion...

Hindustan Zinc launches the #ZungeKeKhilaafZinc campaign to raise corrosion awareness,...

Campaigns
Alia Bhatt & Chandni Collab: L’Oréal India Celebrates Dual Glamour

Alia Bhatt & Chandni Collab: L’Oréal India Celebrates Dual...

L’Oréal Paris taps Alia Bhatt and her mimic Chandni for a playful campaign celebrating...

Business Spotlight
Tira Goes Beyond Beauty with Stylish New Lifestyle Merchandise Line

Tira Goes Beyond Beauty with Stylish New Lifestyle Merchandise...

Tira expands from makeup to lifestyle, launching a limited-edition collection of...

Business Spotlight
Swiggy Sixes Slashes Prices: Big Seasonal Discounts for Cricket Fans

Swiggy Sixes Slashes Prices: Big Seasonal Discounts for...

Swiggy launches “Swiggy Sixes,” offering flat discounts, combo deals, and free delivery...

Campaigns
Pazago’s “Orderly Exports” Film Champions Structure for One-India Trade

Pazago’s “Orderly Exports” Film Champions Structure for...

Pazago releases “Orderly Exports,” a powerful brand film showcasing the critical...

Business Spotlight
DS Group Tops ₹10,000 Crore Revenue: F&B Fuels Explosive Growth

DS Group Tops ₹10,000 Crore Revenue: F&B Fuels Explosive...

DS Group surges past ₹10,000 crore in revenue, driven by strong food & beverage...

Inside Edge
French Media Giants Sue Meta Over Alleged Illegal Ad Practices

French Media Giants Sue Meta Over Alleged Illegal Ad Practices

French broadcasters TF1, M6, and Canal+ jointly sue Meta in Paris court, alleging...

Inside Edge
EU Slaps Heavy Fines on Apple and Meta for Dominance Abuse

EU Slaps Heavy Fines on Apple and Meta for Dominance Abuse

The European Commission fines Apple €1.8 billion and Meta €1.2 billion for violating...