Tag: Ad Campaign News

Industry
Madison Media Ultra named NIC Ice Cream's Media AOR

Madison Media Ultra named NIC Ice Cream's Media AOR

NIC Ice Cream's media account managed by Mumbai office, covering traditional, digital,...

Industry
Amul doodle celebrates Chamkila, adored by Diljit, Parineeti, fans

Amul doodle celebrates Chamkila, adored by Diljit, Parineeti,...

Amul unveils doodle in honor of "Chamkila," Imtiaz Ali's biopic on Amar Singh Chamkila,...

Campaigns
PUMA Signs Fitness Icon Milind Soman as Running Ambassador

PUMA Signs Fitness Icon Milind Soman as Running Ambassador

PUMA collaborates with Milind Soman to promote their NITRO footwear and apparel...

Analysis
Global Phone Shipments Drop by 7.8% in 1Q24, Samsung Takes Lead

Global Phone Shipments Drop by 7.8% in 1Q24, Samsung Takes...

In the first quarter of 2024 (1Q24), global phone shipments declined by 7.8% to...

Industry
INDIAdonates, Denave team up for tree-planting campaign

INDIAdonates, Denave team up for tree-planting campaign

A significant tree-planting campaign conducted in collaboration with local partner...

Industry
Govt instructs e-commerce: Exclude Bourn Vita from 'Healthy Drinks' category

Govt instructs e-commerce: Exclude Bourn Vita from 'Healthy...

Commerce Ministry directs e-commerce sites to remove drinks like Bourn Vita from...

Campaigns
TOI impresses with personalized newspapers in 'Times Power of Print'

TOI impresses with personalized newspapers in 'Times Power...

The campaign, devised by Wondrlab Network, showcases innovative strategies and ideas,...

Campaigns
Sting rescues in exciting commercial

Sting rescues in exciting commercial

Leo Burnett's 'Sting Energy's Dart' ad hailed as 'India's fastest thriller' for...

Technology
Jio, Airtel may increase rates post 2024 elections: Key details.

Jio, Airtel may increase rates post 2024 elections: Key...

Post 2024 elections, Airtel, Jio likely to raise rates. Analysts foresee telecom...

Industry
CEO: New tech to lift Hindustan Zinc's metal recovery rate to 98.5%.

CEO: New tech to lift Hindustan Zinc's metal recovery rate...

HZL CEO Arun Misra: New tech aids zero waste, supports sustainability targets; aims...

Technology
OpenAI shortens responses, GPT-4 Turbo aims for brevity, conversational tone.

OpenAI shortens responses, GPT-4 Turbo aims for brevity,...

ChatGPT's GPT-4 Turbo upgrade enhances writing, math, reasoning, and coding. Aims...

Business Spotlight
Vodafone Idea's ₹18,000 crore FPO opens April 18

Vodafone Idea's ₹18,000 crore FPO opens April 18

The floor price for the substantial offer stands at ₹10, with a cap of ₹11 per equity...

Industry
FMCG: Ads not catching up with sales speed?

FMCG: Ads not catching up with sales speed?

Financial reports from major FMCG companies reveal a declining ratio of ad spending...

Technology
WhatsApp launches Meta AI chatbot for select users in India

WhatsApp launches Meta AI chatbot for select users in India

At Meta Connect 2023, Meta unveiled Meta AI, boasting AI-driven capabilities, image...

Analysis
Videos lose appeal: 33% dip in monthly active users, 2023

Videos lose appeal: 33% dip in monthly active users, 2023

Short video platform's monthly users sharply decline from 366 million in 2022 to...

Inside Edge
Cannes Lions Unveils Lions Creators: A New Hub for Innovation

Cannes Lions Unveils Lions Creators: A New Hub for Innovation

During June 18–20, coinciding with Cannes Lions, a dedicated forum offers exclusive...