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Campaigns
Bandhan Mutual Fund Marks 25 Years with Nostalgic Campaign

Bandhan Mutual Fund Marks 25 Years with Nostalgic Campaign

Bandhan Mutual Fund celebrates 25 years with ‘Raju Bhaiya Ki Kahani’ campaign showcasing...

Campaigns
Plum’s New Campaign with Milind Soman: Effort Equals Results

Plum’s New Campaign with Milind Soman: Effort Equals Results

Plum and Milind Soman highlight consistent effort for radiant skin and fitness in...

Campaigns
Men Disenchanted With Ads’ Outdated Masculinity Portrayals

Men Disenchanted With Ads’ Outdated Masculinity Portrayals

Kantar report finds Indian men feel misrepresented in ads; brands urged to portray...

Campaigns
Magic Moments Captures Spontaneous Joy with Kriti Sanon

Magic Moments Captures Spontaneous Joy with Kriti Sanon

Magic Moments launches vibrant campaign with Kriti Sanon’s music video urging viewers...

Campaigns
Swiggy Launches High Protein Category Across 30 Cities

Swiggy Launches High Protein Category Across 30 Cities

Swiggy introduces curated high-protein meals to promote healthy eating in 30 Indian...

Campaigns
Trump Says Coca-Cola Will Switch to Cane Sugar

Trump Says Coca-Cola Will Switch to Cane Sugar

President Trump announces Coca-Cola’s US recipe shift from corn syrup to real cane...

Campaigns
Airtel Teams Up with Perplexity to Offer Free AI Pro Access

Airtel Teams Up with Perplexity to Offer Free AI Pro Access

Airtel offers free 12-month Perplexity Pro AI subscription to 360 million customers...

Business Spotlight
GCPL’s FY25 Ad Spend Crosses Rs 1,300 Crore Mark

GCPL’s FY25 Ad Spend Crosses Rs 1,300 Crore Mark

Godrej Consumer Products boosts FY25 advertising spend by 2.5%, reaching Rs 1,369...

Campaigns
Rosalía Joins New Balance as Global Brand Ambassador

Rosalía Joins New Balance as Global Brand Ambassador

Grammy winner Rosalía partners with New Balance, debuting 204L sneaker in a creative...

Campaigns
Google Offers Free Gemini Pro AI to Indian Students

Google Offers Free Gemini Pro AI to Indian Students

Google offers Indian students free 1-year access to premium Gemini Pro AI tools...

Campaigns
CBS Ends Stephen Colbert’s ‘Late Show’ in 2026

CBS Ends Stephen Colbert’s ‘Late Show’ in 2026

CBS to retire ‘The Late Show with Stephen Colbert’ in May 2026 due to financial...

Business Spotlight
Travis Scott to Rock Mumbai Live in November 2025

Travis Scott to Rock Mumbai Live in November 2025

Global superstar Travis Scott announces his first-ever live concert in Mumbai on...

Campaigns
Medimix Welcomes Amruta Khanvilkar as Brand Ambassador

Medimix Welcomes Amruta Khanvilkar as Brand Ambassador

Medimix appoints Amruta Khanvilkar to connect with India’s heartlands and promote...

Campaigns
Publicis Groupe Surges with 9.4% Revenue Growth in Q2 2025

Publicis Groupe Surges with 9.4% Revenue Growth in Q2 2025

Publicis Groupe reports robust 9.4% revenue growth, outperforming peers with strong...

Campaigns
Sweet Meets Chaos: Chupa Chups’ Carrom TVC is All Fun

Sweet Meets Chaos: Chupa Chups’ Carrom TVC is All Fun

Chupa Chups’ new ad blends sweet and sour fun with a chaotic carrom match, highlighting...

Campaigns
Astaberry’s ‘Get the Rich Look’ Celebrates Real, Radiant Skin

Astaberry’s ‘Get the Rich Look’ Celebrates Real, Radiant...

Astaberry’s new campaign champions natural, radiant skin—no makeup or filters needed.